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Marketing automation startup Retail Rocket nabs $24M for expansion

TechCrunch

As for Retail Rocket, it launched in 2012 headed by business school classmates, Nick Khlebinsky and Andrey Chizh, who’d attempted but failed to gain traction with several startups. “The digital marketing world is growing very fast and the demand for highly-skilled professionals is constantly increasing,” CEO Khlebinsky said.

Retail 246
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Lawmatics raises $2.5M to help lawyers market themselves

TechCrunch

Lawmatics , a San Diego startup that’s building marketing and CRM software for lawyers, is announcing that it has raised $2.5 They have not only created the best software product the legal market has seen, they have created a movement.”. million in seed funding. 75M legal startup Atrium shuts down, lays off 100.

Marketing 284
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Shopify makes $100M strategic investment in marketing automation startup Klaviyo

TechCrunch

E-commerce marketing automation platform Klaviyo has received a $100 million strategic investment from Shopify, according to documents filed with the U.S. ” Founded in 2012, Boston-based Klaviyo — which TechCrunch has profiled extensively — integrates with existing platforms (e.g., Securities and Exchange Commission.

Marketing 247
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AI is driving productivity and wage increases: Report

CIO

The report also highlights that jobs requiring AI expertise are associated with a considerable wage premium in major labor markets, including the US, the UK, Canada, Australia, and Singapore. This wage disparity is consistent across all analyzed markets, with AI skills consistently valued higher.

Report 317
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How to Raise First Dollars in a Difficult Market: The Venture Perspective

TechCrunch

What do early-stage founders need to know to capture VC interest, and dollars, in a challenging market? Before joining Kleiner Perkins, Case worked at Uber, where she supported the SVP of operations and helped scale the Uber Eats business to international markets. He is also the GP of the 500 Fintech fund.

Marketing 238
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Soci raises $120M in debt and equity to grow its marketing management platform

TechCrunch

“Soci became an essential partner to brands for this transformation, which led to an increased need for brands to turn to technology to manage their presence in local digital market channels.” Khoury says he was inspired to found Soci by the dearth of options for brands to manage their presence across digital marketing channels.

Marketing 234
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Marketing data management platform Claravine nabs $16M

TechCrunch

Claravine , a self-described marketing data platform, today announced that it raised $16 million in a Series B round led by Five Elms Capital with participation from Grayhawk Capital, Next Frontier Capital, Peninsula Ventures, Kickstart Fund, and Silverton Partners.

Marketing 182