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How to Create a Powerful Unique Selling Proposition (USP)

Kaseya

Unfortunately, even the best MSPs might lack a unique selling proposition (USP) and use cliched slogans (#1 IT service provider in X city) that appear to be the same as every other MSP trying to top the search results. Use multiple mediums to communicate your USP. This is a rookie mistake. Fine-tune your differentiator.

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Sales scheduling platform Chili Piper raises $33M Series B funding led by Tiger Global

TechCrunch

Chili Piper has a number of different tools for businesses to schedule and calendar accountments, but its key USP is in its use by “inbound SDR Sales Development Representatives (SDR)”, who are responsible for qualifying inbound sales leads. It’s used by Intuit, Twilio, Forrester, Spotify and Gong.

USP 250
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TechCrunch+ roundup: Holiday marketing tips, low-cost NFTs, SaaS sprawl study

TechCrunch

Boston-based VC firm OpenView interviewed nearly 600 SaaS companies for its annual pricing survey and the results are in: Automation is taking usage-based pricing (USP) mainstream. Last year, 34% of survey respondents said they were using a flexible pricing model. This year, that figure rose to 45%.

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Amsterdam’s Crisp, an online-only supermarket, raises €30M Series B led by Target Global

TechCrunch

Crisp says its USP is seasonal products sourced directly from 600+ small and high-quality producers at an affordable price in the Netherlands. Crisp has now raised a total of €42.5 million to date. It plans to use the money to expand in the Netherlands, and eventually across Europe.

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How technology unlocks business models: The story of Netflix

TechCrunch

The CD, sent by USPS in a greeting card envelope, arrived safely the next day. So that’s what we did,” Marc Randolph , Netflix’s co-founder and original CEO, That crazy idea was to send a CD through the mail to learn whether the concept of a mail-order DVD subscription service was practical.

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Address Validation in Android App Development – A Comprehensive Guide

The Crazy Programmer

The United States Postal Service (USPS) runs the Coding Accuracy Support System (CASS). The USPS evaluates requests for artificially created addresses as part of its USPS services. Google will also be notified if USPS classifies their input as artificially created. However, CASS doesn’t start working on its own.

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Winners of the 2023 Data Streaming Awards: Penske, Uber, USPS, and more

Confluent

2023 winners include Penske, Uber, USPS, and more. The Data Streaming Awards celebrate innovation in data streaming, event streaming, and stream processing, using Kafka, Flink, and more, across industries.

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