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Six steps to creating a successful IT strategy: A guide for CIOs

CIO

In today’s rapidly evolving technological landscape, the role of the CIO has transcended simply managing IT infrastructure to becoming a pivotal player in enabling business strategy. This article delves into the six steps of delivering a successful IT strategy.

Strategy 200
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IDC chief research officer: GenAI, from experimentation to adoption

CIO

As the chief research officer at IDC, I lead a global team of analysts who develop research and provide advice to help our clients navigate the technology landscape. Our research indicates a scramble to identify and experiment with use cases in most business functions within an enterprise.

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Skills-first hiring has CIOs rethinking talent strategies

CIO

Some researchers and tech leaders are using the strategy. In practice, I think leaders are too afraid to take that risk; it’s a change, and we’re inundated with change, and this is one more change they’re not willing to take on,” says Brittany Lutes, a research analyst at Info-Tech Research Group.

Strategy 199
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CIOs recalibrate multicloud strategies as challenges remain

CIO

Cloud strategies are undergoing a sea change of late, with CIOs becoming more intentional about making the most of multiple clouds. A lot of ‘multicloud’ strategies were not actually multicloud. Today’s strategies are increasingly multicloud by intention,” she adds. Oracle is providing a different template.

Strategy 193
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How ZoomInfo Enhances Your ABM Strategy

For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. According to Forrester Research, only 8% of marketing professionals have confidence that their data is 90-100% accurate. Not so fast, though.

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The great repatriation? IT leaders reset cloud strategies to optimize value

CIO

Research shows that CIOs have been moving workloads back from the cloud for many years and continue to do so. Moreover, these repatriations show how CIOs have a shrewder, more fluid cloud strategy today to ensure they don’t settle for less than what they want. IDC research also offers insights into why repatriation happens.

Strategy 193
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8 strategies for accelerating IT modernization

CIO

Recent research found that application modernization took an average of 16 months. Here veteran IT leaders and advisers offer eight strategies to speed up IT modernization. Still, he and other Gartner researchers say the technology could transform modernization work.

Strategy 210
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All Method, No Madness: Guiding Agile Teams Through Research

Speaker: Amanda Stockwell, President of Stockwell Strategy

Many Product Managers feel quality user research can't keep up with the fast-paced culture of agile teams. Using the right strategy, your agile team will collect qualitative data, interpret it, and integrate it effectively. Research Planning. In this webinar, she'll make specific suggestions around: Team makeup.

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Post-Pandemic eCommerce Growth: Leverage Product Data, Market Research & Shopping Trends

Speaker: Phil Irvine, VP & Director of Audience Intelligence

The more personalized an organization can be with growth strategies and communications, the more likely engagement would increase and ultimately sales. When you couple that with fluid data privacy changes, this creates an even fuzzier foundation to develop forward-looking marketing strategies.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue.

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Reimagined: Building Products with Generative AI

“Reimagined: Building Products with Generative AI” is an extensive guide for integrating generative AI into product strategy and careers featuring over 150 real-world examples, 30 case studies, and 20+ frameworks, and endorsed by over 20 leading AI and product executives, inventors, entrepreneurs, and researchers.

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Put Your Data to Work: The Complete Playbook

They rely on data to power products, business insights, and marketing strategy. From search engines to navigation systems, data is used to fuel products, manage risk, inform business strategy, create competitive analysis reports, provide direct marketing services, and much more.

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Achieving Elite and High Performance DevOps Using DORA Metrics

Speaker: Nico Krüger, Senior Director of Solutions Engineering at Rollbar

Do you have strategies to both identify problems and improve performance? DevOps Research and Assessment (DORA) has identified four key metrics to help organizations understand where their DevOps stands and how it can reach an elite level of performance. How is your organization’s DevOps doing?

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Togetherness: Achieving Sales and Marketing Alignment

Speaker: Jeff Davis, Founder, jd2 Consulting Group

This webinar will use evidence-based research and empirical knowledge to propose real-world strategies that work. Examine strategies and tactics to promote cohesiveness between these two functions that will lead to improvements in achieving revenue targets.

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The Product Dev Conundrum: To Build or Buy in a Digital World?

Speaker: Mark Ridley, Owner and Founder, Ridley Industries

Mark will teach strategies to avoid the problems caused by rebuilding features that are already delivered by existing services, including: What sort of research process is best when trying to find options for buying software? How do you help your engineers get on board with buying instead of building?