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Great Question gets $2.5M seed round to make customer research easier

TechCrunch

Customer research is invaluable for software companies, but there are many obstacles, like finding the right group of people to survey. In email, Dwyer told TechCrunch that they did very little formal research at Elto. “We Murray and Dwyer also had the advantage of working with GoDaddy’s UX research team.

Research 277
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5 UX design research mistakes you can stop making today

TechCrunch

Jason Buhle is a professor in the online Master of Science in the Applied Psychology program at the University of Southern California and Director of UX Strategy at AnswerLab, the largest independent consultancy exclusively focused on UX research. Conduct UX research early and throughout product development.

Research 239
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Skills and traits of elite product managers

CIO

IT organizations are shifting to product-based methodologies , in which cross-functional teams made up of both tech and business pros focus on a single product or service offering. Much of a product manager’s job involves ensuring the various functions of a cross-functional team work well together.

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What investors need to know about research and inspiration in the COVID-19 era

TechCrunch

Nili Metuki is Senior Director of Research at InVision , a platform for inclusive collaboration within digital product design and development. Research makes sparks possible. People still have great ideas in the shower, but most of the time, big advances happen after countless hours of market research, A-B testing and the like.

Research 222
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All Method, No Madness: Guiding Agile Teams Through Research

Speaker: Amanda Stockwell, President of Stockwell Strategy

Many Product Managers feel quality user research can't keep up with the fast-paced culture of agile teams. Join Amanda Stockwell, President of Stockwell Strategy, as she presents common issues agile teams have with incorporating research, and how to solve them. Research Planning. Setup and logistics.

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Practical Skills for The AI Product Manager

O'Reilly Media - Ideas

In our previous article, What You Need to Know About Product Management for AI , we discussed the need for an AI Product Manager. In this article, we shift our focus to the AI Product Manager’s skill set, as it is applied to day to day work in the design, development, and maintenance of AI products.

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Why your IT team needs to upgrade its digital employee experience (DEX)

CIO

Business and IT leaders agree that improving the “digital employee experience” (DEX) results in better productivity and workplace morale. But recent research by Ivanti reveals an important reason why many organizations fail to achieve those benefits: rank-and-file IT workers lack the funding and the operational know-how to get it done.

Metrics 178
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Cracking the Code to Product Team Success: Data, Empathy, and Extraordinary Communication

Speaker: Donna Shaw - Senior Product Manager & Eric Frierson - Director of Innovation for Public and School Libraries

Product management goes beyond product development; it involves nurturing a cohesive team. Nonetheless, by leveraging foresight and valuable insights, you can cultivate a thriving product management team that works together harmoniously to craft customer-centric products.

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Iterate Your Way to a Top Analytics Product Experience

Speaker: Richard Cheng, Associate Product Manager, Mark43

To fix traditionally paper-heavy and error-prone processes, they needed a secure and easy-to-use product experience that simplified and unified crime data collection and management.

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Understanding User Needs and Satisfying Them

Speaker: Scott Sehlhorst

Whether we label it as customer-centric or product-led depends on how long we've been doing product management. In this webinar, we won't focus on the research methods for discovering user-needs. There are three challenges we face when doing this.

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Put Your Data to Work: The Complete Playbook

They rely on data to power products, business insights, and marketing strategy. From search engines to navigation systems, data is used to fuel products, manage risk, inform business strategy, create competitive analysis reports, provide direct marketing services, and much more.

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The Importance of Having Strong Decision Agility in Your Product Development Process

Speaker: Emily Tate, Managing Director at Mind the Product

As product managers, making decisions is a key part of our roles. We are tasked with ensuring decisions are made across the entire spectrum, from the highly strategic (“Where is our product headed?”) How can we quickly make deeply-researched decisions on multiple topics, every day? This can feel incredibly overwhelming.

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Get Growth With Partner Integrations

Speaker: Mandy Howard, Product Manager, ServiceTitan

One of the ways to do this is to move past your core product and introduce new business streams. Join Mandy Howard, Product Manager at ServiceTitan, as she takes you through the three key questions that you need to answer to grow your product with the right partner integrations.