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What is digital accessibility and why is it important to nonprofit organizations and their communities? This post will explore the importance of accessibility in web and other digital communications as it relates to a nonprofit's ability to serve beneficiaries and to communicate with donors.
If you are a nonprofit trying to compete in an increasingly saturated market, optimizing your website is one of the most impactful ways to stand apart, spread your mission, and drive donations. Check out this list of eight ways you can utilize your website to grow your organization and outreach.
With a rapidly changing industry, nonprofit marketers and organizations have needed to become more effective and efficient in their strategy and implementation. Changes are occurring so quickly that 89 percent of nonprofit marketers have already changed their digital engagement strategy in the last year.
And it's no surprise that content has become critical to the marketing and growth of nonprofit organizations. As new technology and digital transformation grows, the way nonprofits relate to their constituents has changed, too. When it comes to marketing, content is king, as they say.
The nonprofit playbook has changed forever. New rules of websitedevelopment and digital marketing are playing out in real time as COVID-19 continues to disrupt our sector.
SEO, or search engine optimization, is an important part of your online marketing strategy at your nonprofit. In fact, organic search (which refers to traffic to your website from search engines) is responsible for 53 percent of all site traffic.
Each nonprofit has its own approach to creating website and blog content. Perhaps you're putting a huge amount of effort into developing great blogs, but the numbers show that not many people are reading them.
With "smart tech" becoming a more common discussion in nonprofit tech, we've been asking ourselves, "How can nonprofits adopt artificial intelligence and embrace an 'automation first' mindset?".
Your website acts both as a hub for activity and services and as a virtual front door to your nonprofit. It can be the central location used to gather your community, process donations, and get the word out to new supporters.
In a changing world, many nonprofits are looking to expand their content strategies and find new ways to draw in potential supporters. The beginning of a new year serves as a reset for many individuals and organizations. We look at the ups and downs of the previous year and consider what we might adjust in the months to come.
Your nonprofit'swebsite is the perfect tool to introduce yourself to volunteers, donors, and constituents — and to expand your impact. But it doesn't just do the work on its own.
In recent years, many nonprofits have decided to partner with third-party firms that specialize in digital marketing. It's no secret why. These types of partnerships help organizations better manage their time and leverage the vast array of digital marketing expertise that they cannot always afford to hire in-house.
The COVID-19 pandemic has disrupted the daily operations for many nonprofits all over the world. With organizations quickly needing to adapt to a remote way of working, how will this change the way nonprofits operate? What's the strategy for post-pandemic planning? How can we work with volunteers remotely?
Nonprofits play a critical role in times like these — they're the ones with the power to provide relief in a chaotic environment. From economic stress to societal issues, countries across the world continue to face severe crises as a result of the COVID-19 pandemic.
Think about how the world online encounters your nonprofit. Do you have a website? Does your website have a blog? Are you active on social media? Do you make videos? Do you fundraise online? Your digital presence is defined by factors like these.
Hezarkhani also served as an adjunct professor at CMU, where he taught a full-stack webdevelopment course and was an engineering intern at Google. Student, government and nonprofit passes are available for just $195. Hezarkhani holds a bachelor’s of science in electrical and computer engineering from CMU.
Last year TechSoup partnered with the digital marketing and technology agency Tapp Network to analyze data on six core aspects of digital marketing most relevant to nonprofits and the challenges they face. We're pleased to share these findings in the 2022-2023 Nonprofit Digital Marketing Benchmark Survey and Report.
With the limited budgets that many nonprofits struggle with, prioritizing initiatives like marketing and websitedevelopment can seem nonessential. However, there are many benefits to implementing a growth-driven approach to modernizing your marketing and website strategies.
The post From Nonprofit Coordinator To Professional Developer | How LA Alumni Bryan Myung Changed His Career Trajectory appeared first on Coding Dojo Blog. Pre-Dojo : Reached a career point with no advancement opportunities. Was interested in coding and tried to self learn, but. … Read more >>.
Nonprofits often don't have the resources of a for-profit business and can be tempted to cut corners by using free, personal accounts to manage their email, document sharing, and other cloud computing services.
With an increasing migration of nonprofits into the virtual space, a mobile and digital strategy is imperative for your organization to stay competitive. Developing an app for your nonprofit is a great way to stand out, develop credibility, and grow your organization. Still not sure an app is right for you?
For busy organizations with limited staff, chatbots can be a great resource to save time and get user requests to the right person. Depending on the tool you choose, you can use chatbots to communicate with your contacts, collect relevant information, and send them to the resources they need.
freeCodeCamp is a donor-supported, nonprofit organization that includes an interactive online learning platform, a community forum, Medium publications, chat rooms, and organizations that help to make online learning accessible to anybody. This is a professional course geared toward the development of smart programs.
When it comes to nonprofitwebsites, these metrics can help you determine how effective the site is at driving donations, volunteer sign-ups, awareness, or other organizational goals. With the proper tools, there is a wealth of data available regarding your website's performance.
These days, many nonprofits know that they need a website to help drive awareness, collect donations, and serve their target communities. Without an overarching eye on the user journey, however, the execution of this task can often turn a website from a helpful tool to a burdensome brochure.
If your nonprofit wants to remain competitive in today's smartphone-driven world, your organization should consider investing in a mobile app. For the first time , in 2019, people spent more time with their mobile devices than they did watching TV.
Your website is like the storefront for your organization. It's where people go to find out more about who you are and what you do, to donate, volunteer, or access a service.
These days, it's never been more important to produce quality materials that tell your nonprofit's story to the world. This year's annual report. A fun video showcasing a volunteer event. Really, anything that illustrates the great work you do at your organization.
Susana Garcia is a program director and member of the executive team of On The Move — a community-based disaster relief organization in Napa County, California. Susana and her team of both staff and volunteers are experts at managing disaster response.
Gary Flowers, CIO of transformation and technology services at nonprofit Year Up, agrees. Ramirez has racked up more certifications and has progressed through numerous positions, from freelancing as a webdeveloper to software engineer to DevOps engineer to CEO of Cuemby, his own company offering cloud products and services.
Whether or not you are actively thinking about it, your nonprofit has a brand. But brands are more than these individual elements: A brand is a promise. It's the perceived personality of a company that can be felt, even if it can't be easily defined. And it's important that it stand for the same things your organization cares about.
Your organization's website shares your mission and vision with the world. With the appropriate systems and processes in place, your website can be used as a tool to draw in potential supporters of your cause and mission. Let's explore the necessary steps to turn your website into a lead conversion tool.
As specialists in nonprofitwebsite solutions, the TechSoup Web Services team is uniquely positioned to assist your organization in all aspects of web management. If you are neglecting your online presence, you're leaving donor dollars on the table.
With nearly 30 percent of annual giving occurring in December, all nonprofit organizations should already be preparing for a successful end-of-year fundraising initiative.
This year, it's more important than ever to ensure that your organization has a high-quality and well-functioning website. As events, conferences, and fundraisers move onto digital platforms, your website needs to be a hub for information, donation funnels, and effective interaction.
As we wrap up 2022 and move into 2023, many nonprofits are using the calendar change to evaluate and plan their digital efforts for the upcoming year. There is a lot to consider, including how to approach substantial plug-in and integration updates, organic content keyword optimization, and cleaning up outdated or unused information.
AllianceBernstein works directly with job training nonprofit Year Up , which connects the global asset management corporation with tech talent from underserved populations. AllianceBernstein also recently added full-time, paid apprenticeships, and tuition-free webdevelopment bootcamps alongside the Greater Nashville Technology Council (NTC).
Many nonprofits unknowingly make critical mistakes on their websites, directly impacting their ability to attract and retain donors. Let's explore six common website mistakes that could cost your nonprofit valuable support and donations.
There’s high demand for software engineers, webdevelopers, IT support specialists, network administrators and architects, data scientists, and cybersecurity professionals, according to CompTIA. The average tech salary in Charlotte is $118,465 per year — a 11.1% increase from 2021, according to Dice.
Nonprofits are experts in creating, nurturing, maintaining, and expanding relationships. Relationship building is to nonprofit organizations what sales are to businesses. Everything flows through your network of support from donations, to volunteerism, to mission advancement, to organizational growth, and more.
For many nonprofits, Adobe products are part of day-to-day life. Maybe it's reading, sharing, and collaborating on documents with Adobe Pro DC. Or perhaps using Adobe Creative Cloud to design fundraising materials with Illustrator, or creating short videos for social media with Premiere ( or Premiere Elements! ).
The nonprofit site offers 2000 online courses from 140 institutions worldwide. EdX has over 200 courses from Microsoft alone, including an 11 course program for Front End WebDevelopment , described as follows: If you want to become a front-end webdeveloper, it can be difficult to figure out where to begin.
With nearly 30 percent of annual giving occurring in December, all nonprofit organizations should already be preparing for a successful end-of-year fundraising initiative.
Search engine optimization (SEO) can be an intimidating topic for nonprofits, especially as there seems to be constant debate about what search engines are actually looking for. However, it's surprisingly logical when you break it down.
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