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Emperia is helping brands like Bloomingdales build shopping experiences in VR

TechCrunch

Does the average person want to shop for apparel in virtual reality (VR)? But not everyone agrees — particularly those who hope to build a business out of VR retail. ” Emperia’s platform offers tools brands can use to create virtual experiences, including stores in VR. Perhaps so.

VR 222
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Hexa raises $20.5M to turn images into 3D objects for VR, AR and more

TechCrunch

But HTC’s focus has increasingly shifted over the years from mobile to VR, and it evidently sees Hexa as aligned with its current — and perhaps even future — lines of business. But he later pivoted the business into a general-purpose tech stack for VR, AR and 3D-model-viewing experiences. So what differentiates Hexa?

3D 219
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Social gaming platform Rec Room scores $20 million Series C

TechCrunch

Social gaming platform Rec Room has scored some new funding as it aims to bring its once VR-centric world to every major gaming platform out there. The platform has been around for years serving as a social hub and gaming platform for virtual reality users. Against Gravity is building a VR world that won’t stop growing.

Games 340
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It’s time to evolve beyond marketing to create meaningful metaverse moments

CIO

When I talk with business leaders, I often hear metaverse as a marketing focus or an innovation one; usually, it’s not comprehensive and strategically integrated with the business. Look for “VR-chat-esque” social platforms—or the adoption onto existing social platforms—with user communities of notable size.

Marketing 279
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VUZ raises $20 million to scale its immersive social app

TechCrunch

VUZ , a social app that allows users to stream and experience immersive realism in extended reality (XR) and metaverse digital experiences, has raised $20 million in Series B investment. The platform offers over 20,000 hours of content covering entertainment, creators, sports, and XR, VR, and AR experiences virtually anywhere in the world.

Social 232
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Mozilla acquires Active Replica to build on its metaverse vision

TechCrunch

” According to Mozilla SVP Imo Udom, Active Replica will support Mozilla’s ongoing work with Hubs, the latter’s VR chatroom service and open source project. They will benefit from our scale, our talent, and our ability to help bring their innovations to the market faster.”

VR 289
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AmazeVR gets another $15M to forge the future of immersive concerts 

TechCrunch

AmazeVR , a virtual reality concert platform that enables users to experience their favorite artists’ VR concerts through content generation tools, announced today it has secured $15 million, which was oversubscribed within three weeks. . Users would join as avatars, hang out with other users, and experience VR concerts together.

VR 251