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Why these co-founders turned their sustainability podcast into a VC-backed business

TechCrunch

When Laura Wittig and Liza Moiseeva met as guests on a podcast about sustainable fashion, they jibed so well together that they began one of their own: Good Together. The startup has gone through Snap’s Yellow accelerator , an in-house effort from the social media company that began in 2018.

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10 growth marketing experts share their 2022 predictions and New Year’s resolutions

TechCrunch

This is a quiet period for marketing: End-of-year campaigns are already underway, teams are on holiday vacations and there’s little to do until after the new year. Growth marketers have a wide variety of tools available, but which ones do the pros use? Help TechCrunch find the best growth marketers for startups.

Marketing 324
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Accelerating digital transformation with sustainable solutions

CIO

Environmental sustainability Dell Technologies and Equinix have developed joint solutions to support our customers in this critical area by enabling businesses to deploy their infrastructure on Dell architecture within Equinix’s low-carbon colocation infrastructure covered by 96% renewables globally1.

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Alms is a social app focused on real-world impact and positive change

TechCrunch

A number of startups are experimenting with what a better social app could look like. For a startup called Alms , the answer is a social network that focuses on users’ well-being through participation in creator-led challenges in areas like personal growth, sustainability, and others with positive impacts.

Social 220
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Fail Well, Pivot Fast: Product Experimentation for Continuous Discovery

Speaker: William Haas Evans - Principal Consultant, Head of Product Strategy & Design Practice, Kuroshio Consulting

From a product discovery/product management perspective, the purpose of experimentation is to focus our efforts on invalidating our assumptions to reduce the risk of developing and going-to-market with the wrong product.

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Even startups on tight budgets can maximize their marketing impact

TechCrunch

Dominik Angerer is CEO and co-founder of headless CMS Storyblok , which provides best practice guidance for startups on how to build a sustainable approach to marketing their content. It’s little wonder that many startups strapped for time and money find defining and executing a sustainable marketing campaign a daunting prospect.

Budget 224
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Givz raises $3M in seed funding to make donations a marketing tool for businesses

TechCrunch

In March 2020, right before the COVID-19 pandemic hit, the company pivoted from B2C to B2B and used the technology rails it had built to create the e-commerce marketing platform that Givz is today. We are creating a new marketing category and generating the largest sustainable charitable giving platform in the process,” he told TechCrunch. .

Marketing 246