Why so many SaaS companies are launching their own media operations
TechCrunch
MARCH 21, 2022
Around 2003, as blogs began to take hold in the internet psyche , it became clear that these writing tools could be more than an outlet for an individual’s ruminations — they also had vast potential for business and marketing. It turns out that writing a corporate blog was just the first step in a longer, broader media journey.
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