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How to evolve your DTC startup’s data strategy and identify critical metrics

TechCrunch

If you’re the founder of an e-commerce startup, there’s a pretty good chance you’re using a platform like Shopify, BigCommerce or WooCommerce, and one of the dozens of analytics extensions like RetentionX, Sensai metrics or ProfitWell that provide off-the-shelf reporting. Don’t rely on them after you’ve outgrown them.

Metrics 245
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AI as a service to solve your business problems? Guess again

TechCrunch

Industries of all types are embracing off-the-shelf AI solutions. That’s a far cry from what most online off-the-shelf AI services offer today. Ralf Haller is the executive vice president of sales and marketing at NNAISENSE. It sounds like a great idea, but there is a caveat — “one-size-fits-all” syndrome.

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How to kick-start your generative AI strategy

CIO

How do you lose the AI race? Consider off-the-shelf AI After identifying roles that lend themselves to gen AI applications, consider whether the individual would benefit from having a “competent but naive gen AI assistant”—akin to a worker who excels at programming or writing but doesn’t know anything about the organization, McAfee says.

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Downer’s digital journey to deliver consistency to customers

CIO

On AI use cases: Were an asset management business, so were often looking at the existing condition of assets and then working out how we need to maintain them for the public. One of our innovations has been a solution called Fault IQ, which uses an off the shelf detection product. No two days are the same, she says.

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When is data too clean to be useful for enterprise AI?

CIO

Once the province of the data warehouse team, data management has increasingly become a C-suite priority, with data quality seen as key for both customer experience and business performance. But along with siloed data and compliance concerns , poor data quality is holding back enterprise AI projects.

Data 211
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SaaS leaders: Use customer insights to accelerate growth during a downturn

TechCrunch

To maximize growth at every stage of the buying journey, here’s what you need to know about how your potential customers are purchasing software: Understand why a business starts searching for software About 54% of businesses that bought software in the past year opted to pay more for a customized solution instead of buying an off-the-shelf product.

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RedRoute wants answering customer service calls to be as easy as using ‘Alexa’

TechCrunch

Here’s how it works: Imagine calling customer service and being greeted by a voice-driven “Alexa-like experience” that is able to engage back and forth with a caller to help them resolve the simple requests that are coming in, Schiff explained. Customer care as a service: Outsourcing can help your startup wow clients 24/7.