The digital economy is generating unprecedented quantities of data. Businesses have more data at their disposal than ever before. Some of the most valuable data is unstructured and many businesses are struggling to unlock its full potential. Software providers and channel partners can help their customers to extract insight – and subsequently value – from this mountain of unstructured data, and differentiate themselves from their competitors.

Computing surveyed 150 individuals representing companies from a wide variety of industries that are actively involved in using, testing, evaluating, or procuring data analytics tools at their organization.

Download now to learn:

• The state of data analytics in end-user organizations
• Opinions and use cases around structured versus unstructured data
• The obstacles many organizations are facing in extracting value and insights from their unstructured data
• How software providers and channel partners can respond to these challenges, add value and become key players in the shaping of data analytics strategy and software