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Qiara is a new home security service for the French market

TechCrunch

Qiara wants to modernize the good old home security market with live agents. You can also enable a privacy shutter when you’re at home so that the security camera isn’t filming your family. So let’s see if Qiara can start from scratch and capture some market share in the home security market in France.

Marketing 198
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As Yahoo leaves China, an accelerating stream of exits

TechCrunch

TechCrunch held events in China as recently as 2019 , following several years of hosting conferences in the country’s hardware capital, Shenzhen. The Exchange explores startups, markets and money. In recent quarters, the Chinese market has seen its openings narrow. How quickly things change.

Games 246
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Glass rethinks the smartphone camera through an old-school cinema lens

TechCrunch

Films weren’t always widescreen. Originally they were more likely to be approximately the shape of a 35mm film frame, for obvious reasons. If you matted out the top and bottom, you could project a widescreen image, which people liked — but you were basically just zooming in on a part of the film, which you paid for in detail.

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Your startup needs someone to be its lead storyteller

TechCrunch

Pixar’s films don’t resolve pain directly, but they do reduce boredom and cause excitement and entertainment. Look at the adverts and the way Coca-Cola markets itself. Isn’t this just marketing? A lot of companies decide to leave their entire storytelling efforts with the marketing team. Advertising? Raising investment?

KPI 273
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Want More Runway? Consider Your Infrastructure Costs

Crunchbase News

If you haven’t figured out product-market fit yet, you need more time. Before you find product-market fit, your team is why your business is valuable and you want to keep everyone happy. This means it’s a costly investment that is unlikely to help with product-market fit in the near term, so let’s strike that as an option.

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Keep Technologies wants to turn a cup holder into a security guard for your car

TechCrunch

He had already earned the serial entrepreneur badge with CodeGuard, a website backup startup, and his hardware company Claw Hanging Systems. What he found was a gap in the market and an opportunity to fill it. This isn’t akin to the loud exterior alarms on the market today. Moeller ended up selling assets from Neuromatic.

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Precision Neuroscience is making brain implants safer, smarter and reversible

TechCrunch

With a newly raised $41 million in the bank, they’re all set to embark on the complex path to market. ” One of the biggest challenges when building a medical device of any kind, to say nothing of a brain implant, is the huge task of proving both the applications and safety before you go to market.

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