Remove Fashion Remove Internet Remove Marketing
article thumbnail

NFTs could bridge video games and the fashion industry

TechCrunch

Non-fungible tokens (NFTs) offer new ways for consumers to collect, wear and trade fashion online, and now that most fashion shows have scaled back or gone virtual , they may become an important tool for the industry. Fashion designers like Schirin Negahbani are already creating NFTs that represent actual clothing.

Fashion 357
article thumbnail

Luxury fashion meets blockchain on Syky, the Seven Seven Six-backed web3 platform

TechCrunch

Alice Delahunt believes the future of fashion is in web3 and created Syky (pronounced “psy-key”) to put the wheels in motion. It felt like there was potential for virtual fashion and digital fashion to really take off,” she told TechCrunch. “I I believe that the luxury fashion houses of tomorrow are being built today.”.

Fashion 248
article thumbnail

Star-studded digital avatar startup Genies launches NFT fashion marketplace

TechCrunch

Now, The Warehouse is available to the general public, meaning users can download the Genies Studio app to create their own avatars and buy digital fashion items to dress them, Genies CEO and founder Akash Nigam told TechCrunch in an interview. An image of the Genies platform showcasing a fashion collection designed by creator Ian Charms.

Fashion 235
article thumbnail

Nestcoin raises $6.45M pre-seed to accelerate crypto and web3 adoption in Africa and frontier markets

TechCrunch

Africans and people in emerging markets missed out on the first set of opportunities that technological advancements brought to the world. Computers, the internet, fintech, artificial intelligence, any tech you can name ( except mobile tech) people in these regions have always had to play catch up. million pre-seed to that end.

Marketing 245
article thumbnail

Jumia reports 30% growth in value of goods sold on its platform during Black Friday season this year

TechCrunch

E-commerce in Africa is growing fast and its potential remains enormous as more people get connected to the internet. As reported recently, the most popular products on the site were consumables , followed by beauty and fashion items. Jumia also recorded 40 million unique visitors, a 27 percentage points increase over that period.

Report 225
article thumbnail

Indian social commerce Meesho raises $570 million at $4.9 billion valuation

TechCrunch

“When we started in 2015, what was mostly available online was branded products that were being sold to tier 1 customers,” he said, adding that mostly smartphones, other electronics items and branded fashion products were popular then. A look at the social commerce market in India and China, where this new e-commerce trend first took shape.

Social 250
article thumbnail

Nigeria’s IROKO plans to go public on the London Stock Exchange AIM in 2022

TechCrunch

IROKO , a Nigerian-based media company, could file to go public in the next 12 months on the London Stock Exchange (LSE) Alternative Investment Market. But amid pandemic-induced lockdown fears, consumer discretionary spending reduced in Nigeria and other African markets. Africa can list more gazelles at home than unicorn IPOs abroad.

Film 346