These simple metrics will tell you if your startup is ready to scale
TechCrunch
JULY 21, 2021
But before you scale up your sales and marketing, you should check the metrics to make sure you’re ready. You have to consider three metrics — gross churn rate , the magic number and gross margin. Let’s unpack the three basic metrics: Gross churn rate (GCR) is a measure of product-market fit (PMF).
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