Rushing for AI ROI? Chances are it will cost you
CIO
OCTOBER 1, 2024
Many organizations have struggled to find the ROI after launching AI projects, but there’s a danger in demanding too much too soon, according to IT research and advisory firm Forrester. Enterprises fixated on ROI will scale back prematurely, the firm predicts, as some IT leaders begin to realize that giving experiments more time to bloom may be more important than expecting a quick turnaround to value.
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