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Flip bags $28M to turn beauty, wellness social commerce on its head

TechCrunch

Social commerce startup Flip is mixing live commerce mobile apps with real customer reviews to improve the buying experience and opportunity for the creator economy. Users post video reviews of their purchases and can see in real-time data how they did, as well as receive commissions from sales that resulted from their posts.

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Egyptian social commerce startup Brimore raises $25M led by IFC and Endure Capital

TechCrunch

The Egyptian social e-commerce market will be worth over $14.8 The opportunity in the market can be attributed to the growth in online social sellers in the country, over 1.25 Brimore connects both worlds via an app as an omnichannel social commerce platform. billion by 2024. Most of them happen to be women.”.

Social 246
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Tedooo raises $3M to scale its social network for buyers and sellers

TechCrunch

Tedooo , a Tel Aviv-based social network marketed towards the trade world, has raised $3 million in seed funding led by Stardom Ventures. Some may compare the platform to Etsy, but Michelle says Tedooo is a social network, not an e-commerce platform. Michelle also noted that Etsy has a different business model than Tedooo.

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Perch raises $123.5M to grow its stable of D2C brands that sell on Amazon

TechCrunch

Today, in a twist on the economies of scale that has propelled much of Amazon’s growth, a Boston startup that has built a tech platform that it uses both to buy up and then run D2C brands sold on Amazon is announcing a major round of growth funding to expand its business. million in funding. We are beyond excited to lead this round.

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Bolt makes first acquisition with Tipser, launches ‘Remote Checkout’

TechCrunch

The ability to purchase something at the point of discovery from digital content exists, but checkout technology company Bolt has the opportunity to give that its “one-click” treatment. It announced Monday that it made its first acquisition in Tipser , a Swedish-based technology company enabling direct checkout on any digital surface.

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Google shares its $2M Black Founders Fund among 30 European startups

TechCrunch

They’ll also get access to Google’s entrepreneurial network, tech support and some other assets that don’t have hard numbers associated with them. Bosque – Bosque is the first tech-enabled, direct-to-consumer plant brand in Europe with digitized inventory, AR tech, and on-demand access to vetted plant experts.

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Micro-Moments in eCommerce & DXP: Capturing Customers at Their Most Intent-Driven

Perficient

In todays fast-paced digital landscape, eCommerce professionals must seize fleeting opportunities to engage consumers. For eCommerce, this means adapting strategies to meet consumers where and when they need you most. Below, we break down the four micro-moment types and explore how to capture them to boost your eCommerce strategy.