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CMO and CDO: The Digital Marketing Partnership Fueling Growth

N2Growth Blog

They must understand market dynamics, competitive landscapes, and emerging trends to position the organization effectively. Meanwhile, the CDO is steering the company’s digital transformation efforts. Their leadership is crucial in ensuring the organization remains agile and responsive in an era of constant technological change.

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The mainframe’s future in the age of AI

CIO

Meanwhile, AI can also help companies modernize their mainframe strategies, whether it be assisting with moving workloads to the cloud, converting old mainframe code, or training workers in mainframe-related technologies, Goude says. AI can be assistive technology,” Dyer says. “I

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Helping Dell Technologies Partners Drive Pipeline With the Digital Marketing Tool

Dell EMC

That’s why we want to make it simpler than ever for you, our Dell Technologies partners, to market the solutions that fit your business objectives with access to the digital marketing tool. The digital marketing tool is another example of how we’re working to make the Dell Technologies Partner Program Simple.

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The Expanding Role of Digital Marketing in Modern Business Strategy

Strategy Driven

In today’s ever-evolving business landscape, digital marketing is crucial for achieving success. Over the past decade, the shift from traditional advertising to digital platforms has transformed how companies interact with their audiences.

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7 signs you may not be a transformational CIO

CIO

Focused on digitization and innovation and closely aligned with lines of business, some 40% of IT leaders surveyed in CIO.com’s State of the CIO Study 2024 characterize themselves as transformational, while a quarter (23%) consider themselves functional: still optimizing, modernizing, and securing existing technology infrastructure.

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Celebrating Women in Technology: Perficient attends the MCWT Peacock Gala

Perficient

Colleagues from Perficient recently had the pleasure of attending the Michigan Council of Women in Technology’s (MCWT) Peacock Gala. This prestigious event celebrates, promotes and mentors women in technology, and we were honored to be part of such an inspiring evening.

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Archive.ai aims to free marketers from their monotonous workflows

TechCrunch

When marketers Paul Benigeri and Geoffrey Woo were at their former companies, in food tech and e-commerce infrastructure, respectively, they experienced how manual and repetitive digital marketing workflows were, especially as the number of disparate and unintegrated marketing tools grew.

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