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CMO and CDO: The Digital Marketing Partnership Fueling Growth

N2Growth Blog

Understanding the Evolving Roles of Chief Marketing and Chief Digital Officers In today’s interconnected marketplace, the role of the CMO extends far beyond traditional advertising and brand management. They must understand market dynamics, competitive landscapes, and emerging trends to position the organization effectively.

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The mainframe’s future in the age of AI

CIO

Meanwhile, AI can also help companies modernize their mainframe strategies, whether it be assisting with moving workloads to the cloud, converting old mainframe code, or training workers in mainframe-related technologies, Goude says. I believe you’re going to see both.”

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The Expanding Role of Digital Marketing in Modern Business Strategy

Strategy Driven

In today’s ever-evolving business landscape, digital marketing is crucial for achieving success. Over the past decade, the shift from traditional advertising to digital platforms has transformed how companies interact with their audiences.

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7 signs you may not be a transformational CIO

CIO

“These CIOs might not prioritize aligning technology investments with customer needs, creating a common framework and language for discussing and prioritizing digital strategies, or developing a clear strategy for navigating the complexities of digital transformation,” Sebastian says.

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Argentina’s Digital House raises over $50M to help solve LatAm’s tech talent shortage

TechCrunch

Specifically, Digital House offers courses aimed at teaching “the most in-demand digital skills” to people who either want to work in the digital industry or for companies that need to train their employees on digital skills. They move as fast as we do and adapt quickly to what the job market needs,” he said.

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Cost Reduction Strategies Without Sacrificing Quality For Tech Companies

Crunchbase News

For example, when looking at customer support, well-trained chatbots can manage basic customer requests allowing the existing staff to handle 10x more tickets. Optimize marketing and sales expenditures Smart spending in marketing can yield big savings and better results. A/B testing is crucial for optimizing marketing efforts.

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Aid Generative AI to Fuel Your Digital Marketing Efforts

Perficient

The world of Digital Marketing is challenging and always updating with new strategies. Gen AI can pump up your digital marketing efforts by creating highly engaged SEO-friendly content and boost your brand on SERP (Search Engine Result Page). What is Generative AI, and How Does it Work?