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Extra Crunch roundup: 3 lies VCs tell, betting big on Kubernetes, NYC’s enterprise boom

TechCrunch

. “If you can provide a valuable, scalable service for the older adult market, there’s a lot of opportunity to drive growth through partnerships,” he notes. Use discount code ECFriday to save 20% off a one- or two-year subscription. Full Extra Crunch articles are only available to members.

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What is digital transformation? A necessary disruption

CIO

Once a vanguard business strategy, digital transformation has become a perennial objective for business survival. Most CEOs (72%) continue to prioritize digital investments, according to the 2022 CEO Outlook report from KPMG, in part due to concerns about emerging and disruptive technology, a top three risk to organizational growth.

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Establishing a Composable Roadmap

Perficient

Maybe your CMO has mandated that Salesforce will be your source of truth, or your org utilizes a certain healthcare software. More good candidates are tools that have a strong community of developer support and a wide user base. Contact our team to get started with the composable roadmap for your organization.

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How to Build a Product Marketing Strategy for Your Software Solution

Altexsoft

When it entered the market in 1881, dentists used it to clean their instruments, but by the 1920s, people were buying it to get rid of bad breath. Not the composition, but the marketing strategy. With a marketing strategy, you can sell a new product or service or increase sales for an existing one. Analyze the market.

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Adobe Experience Manager vs. HubSpot vs. Contentful: How to Choose the Best CMS for Your Business Website

Exadel

All content management systems are software solutions that can be grouped according to their type. A traditional CMS is a unified software system that lets users create, manage, and edit content. Hybrid systems take the API-driven architecture and couple them with design systems, giving developers and content managers more freedom.

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Digital Marketing Hot Topics, Trends & Strategic Insights in 2024

Perficient

As the new year has begun, the Digital Marketing team at Perficient has identified a number of areas where they expect a continued focus throughout 2024 within their areas of expertise. Learn more about what’s top of mind for experts in Content, Audience Insights, SEO, Paid Media and Digital Marketing Strategy below.

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Atlanta Tech Startup Accelerators: Techstars Atlanta, EO Accelerator, Atlanta Ventures Studio, and More

Altexsoft

Then, the company gets a primary investment to develop an MVP, launch, and leverage a Product/Market fit , as an Atlanta Ventures’ portfolio company. The program also finds and engages volunteer developers, designers, marketers, and coaches to develop ideas into growing and influential enterprises.