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Scrum for Digital Marketing – Control the Chaos and Deliver Value

Agile Alliance

Radical disruption and social media go hand in hand, yet with things moving so quickly, there is a constant need to inspect, learn and change. The post Scrum for Digital Marketing – Control the Chaos and Deliver Value first appeared on Agile Alliance.

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How to grow your organic traffic with earned media

TechCrunch

6 reasons why reporters aren’t interested in your content marketing. Earned media carries a ton of value, but not everyone understands how to measure its impact or grasp its full effect on your organic growth. More posts by this contributor. 3 strategies for elevating brand authority in 2021.

Media 232
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Black Swan analyzes social media to predict which products will be successful

TechCrunch

Black Swan taps into data from conversations on social media and analyzes the data to map “growth opportunities” for companies, attempting to identify trend signals more accurately than traditional market research approaches. Prior to co-founding Black Swan, King was a technical director at creative agency Digital Jigsaw.

Social 219
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The Expanding Role of Digital Marketing in Modern Business Strategy

Strategy Driven

In today’s ever-evolving business landscape, digital marketing is crucial for achieving success. Over the past decade, the shift from traditional advertising to digital platforms has transformed how companies interact with their audiences.

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WayIn Success At Real-Time Digital Marketing Technology Generating More Buzz And More Funding

CTOvision

Real-time digital marketing software company announces new funding from multiple strategic investors. DENVER – September 24, 2015 – Real-time digital marketing software company Wayin has secured $15.4 Wayin Raises $15.4 Million to Offer Brands the Provable Power to Persuade and Engage Consumers.

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How NOT to do Social Media Marketing (and 5 ways to get better at it!)

NeverFriday

In this case, it’s traveling with a focus on Instagram marketing instead of just traveling to have fun and see the world. Don’t have the resources for social media marketing? Maximize and improve your social media skills to draw in more people to your product or services. Check the ROI.

Media 157
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Archive.ai aims to free marketers from their monotonous workflows

TechCrunch

When marketers Paul Benigeri and Geoffrey Woo were at their former companies, in food tech and e-commerce infrastructure, respectively, they experienced how manual and repetitive digital marketing workflows were, especially as the number of disparate and unintegrated marketing tools grew.

Marketing 217