CIO

OCTOBER 14, 2024

Focused on digitization and innovation and closely aligned with lines of business, some 40% of IT leaders surveyed in CIO.com’s State of the CIO Study 2024 characterize themselves as transformational, while a quarter (23%) consider themselves functional: still optimizing, modernizing, and securing existing technology infrastructure.

Technical Review 197

Technical Review Innovation Survey Systems Review 197

Strategy Driven

OCTOBER 19, 2024

In today’s ever-evolving business landscape, digital marketing is crucial for achieving success. Over the past decade, the shift from traditional advertising to digital platforms has transformed how companies interact with their audiences.

Digital Marketing 36

Digital Marketing Marketing Strategy Technical Review 36

TechCrunch

MARCH 8, 2021

“Microinfluencers” are gaining clout among marketers. Since the entire campaign creation process–from finding influencers to paying them–is performed through Influenxio, this allows it to gather a wide range of data to refine its technology, Ko told TechCrunch.

Marketing 252

Marketing Advertising Digital Marketing Small Business 252

Dell EMC

NOVEMBER 25, 2019

Add managing business operations and customer experience into the mix, and marketing may feel like a luxury. However, investing time into marketing can have a significant impact on your bottom line. The digital marketing tool is another example of how we’re working to make the Dell Technologies Partner Program Simple.

Digital Marketing 18

Digital Marketing Marketing Technology Tools 18

TechCrunch

DECEMBER 3, 2020

Coronavirus is causing large and small businesses to drastically cut marketing budgets. marketing spend by the end of 2021. Even Google is cutting its marketing budget in half. As marketers move forward, Forrester predicts marketing automation platforms will grow despite an overall decline in marketing technology investment.

Marketing 247

Marketing Data Budget Small Business 247

TechSoup

JANUARY 20, 2023

Between June and September of 2022, TechSoup, in partnership with the digital marketing and technology agency Tapp Network, built the Nonprofit Digital Marketing Benchmark Survey. We compared the findings to those gathered in the 2020-2021 Nonprofit Digital Marketing Benchmark Survey and Report.

Nonprofit 112

Nonprofit Marketing Technology Digital Marketing 112

TechCrunch

FEBRUARY 6, 2023

Breef , a platform that allows brands to manage and service marketing agency projects, today announced that it raised $16 million in a Series A round (an undisclosed portion of which was debt) led by Greycroft with participation from BDMI, UTA.VC, Afterpay’s Touch Ventures and UC Berkeley’s The House Fund.

Marketing 209

Marketing Media Digital Marketing Project Management 209

TechCrunch

MARCH 2, 2023

Wunderkind’s newly appointed CEO, Bill Ingram, says that the tranche — which brings Wunderkind’s total raised to over $150 million — will be put toward investing in product development, hiring and ongoing market expansion. Indeed, the case against behavioral marketing is stacking up.

Marketing 197

Marketing Advertising Artificial Inteligence Machine Learning 197

TechCrunch

NOVEMBER 15, 2021

Or, they could use the funds to kick-start their 2022 marketing efforts. ” “People really do come back from the holidays looking for new tools, new experiences, new ways to do things,” said Tracey Wallace, director of marketing at MarketerHire. Help TechCrunch find the best growth marketers for startups.

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Budget Survey Marketing Course 240

N2Growth Blog

SEPTEMBER 17, 2024

Foremost, the responsibilities of the Chief Marketing Officer have transformed significantly. Today’s CMOs aren’t just the masterminds behind ad campaigns or marketing projects—they’re key players in driving business innovation , focusing on customer needs, and harnessing technology. A CMO wears many hats in the boardroom.

Marketing 155

Marketing Artificial Intelligence Artificial Inteligence How To 155

Crunchbase News

NOVEMBER 1, 2024

tied) Insider , $500M, digital marketing: Marketing tech platform Insider raised a $500 million Series E led by General Atlantic to fund its expansion in the U.S. The latest startup in the space to get a big chunk of cash is Beta Technologies, maker of electric vertical take-off and landing planes.

Biotech 130

Biotech Energy Artificial Inteligence Technical Review 130

Perficient

DECEMBER 4, 2024

Colleagues from Perficient recently had the pleasure of attending the Michigan Council of Women in Technology’s (MCWT) Peacock Gala. This prestigious event celebrates, promotes and mentors women in technology, and we were honored to be part of such an inspiring evening.

Technology 52

Technology Digital Marketing Education Innovation 52

TechCrunch

FEBRUARY 21, 2023

Caroline Hogan Contributor Share on Twitter Caroline Hogan is senior director of vendor marketing at Gartner Digital Markets , where she helps software providers accelerate growth. But businesses are changing where, how and why they invest in technology.

Off-The-Shelf 242

Off-The-Shelf Digital Marketing Software Analytics 242

TechCrunch

MARCH 25, 2021

Emphasizing practice, Digital House offers courses — that range from six months to two years — teaching skills such as web and mobile development, data analytics, user experience design, digital marketing and product development. They move as fast as we do and adapt quickly to what the job market needs,” he said. “A

Digital Marketing 226

Digital Marketing Course Software Development Web Development 226

TechCrunch

AUGUST 9, 2022

Convertedin , an Egyptian startup that operates a marketing operating system for e-commerce brands, has raised $3 million in a seed round led by Saudi Arabia-headquartered Merak Capital. Convertedin’s revenues from these businesses have been growing in “double-digits” month-over-month, Fergany said. or Europe markets.”

SMB 262

SMB Digital Marketing Automotive Media 262

TechCrunch

JANUARY 18, 2022

Pyxis One, now Pixis , closed on $100 million in Series C funding to continue developing what it touts as “the world’s only contextual codeless AI infrastructure for complete marketing optimization.”. After talking to marketing leaders for a year, here’s my advice for CEOs. The Series C follows 600% revenue growth since 2018.

Infrastructure 236

Infrastructure Company Artificial Intelligence Artificial Inteligence 236

TechCrunch

JANUARY 4, 2022

He is also an expert on software engineering and API technology. In January 2020, Google announced plans to eliminate third-party cookies, heralding a massive shake-up for digital advertising and the internet itself. The end of these cookies promises the golden age of digital marketing , where the internet becomes privacy-first.

Advertising 238

Advertising Data Digital Marketing Internet 238

N2Growth Blog

JULY 31, 2024

The Evolution of CMO Responsibilities in the Digital Era The digital age has undeniably redefined the roles and responsibilities of a Chief Marketing Officer (CMO ). In the pre-digital era, a CMO focused on traditional marketing channels such as television, radio, and print to convey a consistent brand message.

Marketing 114

Marketing Artificial Inteligence Artificial Intelligence Advertising 114

TechSoup

MARCH 1, 2023

TechSoup partnered up with Tapp Network, a digital marketing and technology agency, to understand how nonprofits approach digital marketing. We surveyed TechSoup's member base between June 2022 and September 2022 and collected 110 survey responses.

Nonprofit 102

Nonprofit Marketing Digital Marketing Survey 102

TechCrunch

SEPTEMBER 12, 2022

HotelOnline , a Kenya-based Yanolja-backed travel technology scale-up that fashions itself as an e-commerce and digital marketing enabler in the hospitality industry, has acquired HotelPlus, a software provider with clients in 22 countries. Muliro has also been appointed as HotelOnline’s chief technology officer.

Company 248

Company Software Travel Hotels 248

TechCrunch

AUGUST 17, 2021

He watched digital grocery go from a single-digit market to double digits overnight. “It The global food and beverages market is expected to reach $7.5 trillion by 2023, with growing demand for foods that are more clean and sustainable, according to market research firm Research and Markets.

Weak Development Team 252

Weak Development Team Sustainability Digital Marketing Retail 252

TechCrunch

DECEMBER 15, 2021

“Our AI technology writes personalized invitations to ideal customers with personalized decks — inviting them to take a meeting,” explains founder and CEO Ravi Vadrevu. We disclaim this in the footer of our every interaction that our technology predicted their business email in real-time using machine learning patterns.”

B2B 237

B2B Artificial Inteligence Meeting Marketing 237

TechCrunch

SEPTEMBER 29, 2021

Companies have employed digital analytics, advertising and marketing solutions to track customers and connect their behaviors across touch points. This enabled the creation of data profiles, which have been leveraged to deliver personalized experiences that resonate through relevance and context.

Artificial Inteligence 229

Artificial Inteligence Data Artificial Intelligence Machine Learning 229

TechCrunch

SEPTEMBER 8, 2022

-based online university platform Nexford University has raised $8 million in a Series A round co-led by New Markets Venture Partners and Learn Capital, two prominent edtech venture capital firms in the U.S. New Markets Venture Partners general partner Jason Palmer and Learn Capital managing partner Greg Mauro will join Nexford’s board. .

Education 233

Education Technical Review Business Analytics Programming 233

Perficient

SEPTEMBER 3, 2024

The world of Digital Marketing is challenging and always updating with new strategies. To stay on top of the competition, businesses need to leverage the latest technologies like Generative AI. In this blog, we’ll get to know what Generative AI is, how it works, and steps for using it in your digital marketing strategies.

Digital Marketing 52

Digital Marketing Generative AI Marketing ChatGPT 52

IDC

MAY 17, 2024

Organizations shouldn't just replicate their peers' AI strategies. Blindly buying solutions won't guarantee success. Learn about key AI adoption elements with IDC's AI readiness framework.

Digital Marketing 80

Digital Marketing Strategy Marketing Organization 80

TechCrunch

JULY 12, 2021

Mark Spera is the head of growth marketing at Minted. He's the co-founder of growth marketing blog Growth Marketing Pro and content generation tool GrowthBar. 5 companies doing growth marketing right. Help TechCrunch find the best growth marketers for startups. Mark Spera. Contributor. Share on Twitter.

Artificial Intelligence 306

Artificial Intelligence Artificial Inteligence Marketing Media 306

TechCrunch

SEPTEMBER 7, 2022

Together with Rebecca Greene, he launched Regal to build a tech stack for powering calls and messages that might provide customers — as well as sales and marketing teams — a better outbound calling experience. million, and will be put toward go-to-market and engineering initiatives as well as hiring, Levin said.

Marketing 234

Marketing Digital Marketing Product Management Tools 234

TechCrunch

AUGUST 11, 2021

Tariq said he is pioneering the term “e-commerce-as-a-service” to bring together under one platform a suite of business tools like storefront software, marketing, fulfillment, payments and customer service. “We The company has nearly 70 jobs posted on its website for positions in engineering, technology, digital marketing and e-commerce.

Tools 246

Tools Digital Marketing Infrastructure Marketing 246

TechCrunch

DECEMBER 14, 2021

“We are primarily focused on expanding across Africa in 2022 and in other emerging markets globally,” Wowzi co-founder and CEO, Brian Mogeni, told TechCrunch. “We We are also adding new product capabilities and features, as we continue to develop our technology and provide additional value to our communities,” he said.

Media 250

Media Social Internet Authentication 250

TechCrunch

FEBRUARY 6, 2023

The uptake of customer relationship management (CRM) tools has grown immensely over the last few years such that the market size is expected to experience a 12.5% The startup plans to grow this further by embarking on a marketing drive and setting up hubs in regions where its platform is on demand over the next one year.

eCommerce 236

eCommerce Fintech Programming Marketing 236

Hacker Earth Developers Blog

MAY 15, 2020

In February 2020, Career Karma published a report on the state of the coding bootcamp market, which revealed a few interesting key findings. Market size . In 2019, a total of 33,959 students attended one of the 105 coding bootcamps studied in this market analysis, representing a 4.38% growth since 2018. Bootcamp graduates .

Report 130

Report Marketing Education Course 130

Invid Group

JANUARY 19, 2022

How to Improve Business Process Efficiency using Technology BY: CARLOS FELICIANO-MISLA After the advancement in technology, it has impacted each field of life drastically. In this article, we’ve discussed some important ways where technology is assuming a significant role in the enhancement of business processes. Click here.

Technology 98

Technology How To Digital Marketing Analytics 98

CIO

FEBRUARY 27, 2023

That blog quickly grew into Blacks in Technology (BIT) Foundation , a global organization working to “stomp the divide” in the tech industry. BIT and OneTen , a network for Black talent and employers, partnered with Udacity to offer a scholarship program for business analytics, digital marketing, and front-end web development.

Technology 159

Technology Conference Programming Course 159

TechCrunch

JUNE 15, 2021

They also talked about overseas expansion — a common trajectory for China’s top autonomous vehicle startups — and shed light on the challenges and opportunities for foreign AV companies eyeing the massive Chinese market. The air taxi market prepares to take flight. ” The air taxi market prepares to take flight. .

Mobile 198

Mobile Fintech Digital Marketing Advertising 198

TechCrunch

AUGUST 13, 2021

“If you can provide a valuable, scalable service for the older adult market, there’s a lot of opportunity to drive growth through partnerships,” he notes. As the pandemic changed consumer behavior and regulations began to reshape digital marketing tools, advertisers are turning to retail media.

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Disaster Recovery Enterprise Technical Review Windows 268

TechCrunch

JUNE 8, 2022

The e-commerce market is on track to pass $ 5.5 But the gap in the market that Juni identified and built to fill is that the needs of e-commerce SMBs, and those doing business online in general, are unique among them. “However marketing is an important function in all e-commerce companies.”

Banking 223

Banking Fintech Advertising Retail 223