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Marketing automation startup Retail Rocket nabs $24M for expansion

TechCrunch

“The digital marketing world is growing very fast and the demand for highly-skilled professionals is constantly increasing,” CEO Khlebinsky said. “The complexity of digital marketing tools is booming too — just several years ago we couldn’t imagine the technologies we use today.”

Retail 246
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Okendo wants to turn your shoppers into buyers through better customer reviews

TechCrunch

No merchant likes a bad customer review and Okendo , a customer marketing platform, announced $26 million in Series A funding today to continue developing its customer review tools for e-commerce brands. Base10 Partners led the funding round and was joined by Craft Ventures and existing investor Index Ventures.

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Stop guessing your KPIs; Varos shows e-commerce, SaaS companies how you compare to peers

TechCrunch

However, for private companies, it is hard to know exactly why there was an increase in costs last week — was it due to the company’s performance or happening to everyone else, too. They created a data-sharing tool that crowdsources data via API integrations with its customers’ tech stack. Image Credits: Varos.

Company 285
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SmarterTravel sheds HopJump name, begins a new journey with $9.5M round

TechCrunch

Before, you might have combed through reviews, but now you just want an expert to tell you, and that is what we are.”. HopJump was started in 2018 by Staab as a digital marketing agency helping big brands with user acquisition campaigns. “The consumer is coming to us instead of visiting 20 websites before they book.

Travel 221
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How to Adapt Your Digital Ecommerce Strategy In The Wake of COVID-19

KitelyTech

And, when it comes to ecommerce digital marketing, things have certainly been changed with a policy of isolation and social distancing. Digital ecommerce has been on the rise because many stores have closed their shops, which forces them to turn to ecommerce and ecommerce online marketing.

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New Year’s Resolution: Say Goodbye to WordPress

Perficient

Its popularity is largely due to its being free and familiar for most digital marketers and IT professionals. However, as a DXP (Digital Experience Platform) consultant, I believe that WordPress is not the best choice for marketing sites of businesses making close to and over $1 billion in annual revenue.

PHP 111
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10 eCommerce trends to watch out for this year 2018

Apiumhub

Ecommerce is a huge industry. According to Statista , sales from eCommerce in 2021 are expected to exceed $4.8 And how’s eCommerce shaping up in the US? Retail eCommerce sales in the US are expected to exceed $485 billion in 2021. 10 eCommerce trends to watch out for this year 2018. It’s an eCommerce phenomenon.