CIO
OCTOBER 23, 2024
Ongoing layoffs in the tech industry and rising demand for AI skills are contributing to a growing mismatch in the IT talent market, which continues to show mixed signals as economic factors and the rise of AI impact budgets and the long-term outlook for IT skills. What is driving tech layoffs?
CIO
JANUARY 15, 2025
CIOs worried about where the money for new AI initiatives will come from may have some help on the way, with some companies apparently selling off non-core assets to pay for new AI projects. AI is both a huge potential gamechanger for many companies and a huge expense to get right, he says.
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Crunchbase News
JANUARY 6, 2025
Although 2024 was another exceptionally lackluster year for new public offerings, the IPO market could gain momentum in 2025 after its three-year lull. With that in mind, here are 13 companies that the Crunchbase News team thinks could be top contenders to go public if our 2025 market forecast bears out. Companies House.
CIO
MARCH 13, 2025
To thrive in todays business environment, companies must align their technological and cultural foundations with their ultimate goals. The phrase every company is a tech company gets thrown around a lot, but what does that actually mean? To us, its not just about using technology its about thinking like a tech company.
Advertiser: ZoomInfo
Fact: Only 8% of sales and marketing professionals say their data is between 91% - 100% accurate. In 2019, DiscoverOrg commissioned Forrester Consulting to evaluate sales and marketing intelligence practices in the B2B space. of companies achieved a score indicating maturity in data management practices in the space.".
N2Growth Blog
DECEMBER 4, 2024
In this landscape, the collaboration between the Chief Marketing and the Chief Digital Officer has become a pivotal driver of organizational success. They must understand market dynamics, competitive landscapes, and emerging trends to position the organization effectively.
CIO
NOVEMBER 4, 2024
This allows organizations to maximize resources and accelerate time to market. Companies are seeking ways to enhance reporting, meet regulatory requirements, and optimize IT operations. Sustainability and ESG are not off the AI table ESG is now a critical business imperative.
Advertiser: ZoomInfo
The fight to find new customers and retain existing ones is the biggest business challenge for many companies. In 2022, as companies continue to move more functions online, employees will take a more virtual -- and flexible -- mindset and lifestyle in parallel to the digitization of businesses.
Speaker: Scott Sehlhorst - President, Tyner Blain
A product-led company is one that grows through user adoption and word-of-mouth recommendation. Usage by individuals then drives companies to purchase subscriptions or licenses. For this model to work, your product has to be genuinely desirable to the users you want to engage as the company's engine of growth.
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As B2B companies pivot to keep pace with a quickly changing marketplace, a data-centric approach to lead generation can be the difference between remaining competitive or being left behind. Identify the stakeholders who are in-market for your products/services. Identify the stakeholders who are in-market for your products/services.
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What do startups and Fortune 500 companies have in common? They rely on data to power products, business insights, and marketing strategy. An interactive guide filled with the tools to turn your data into a competitive advantage.
Advertiser: ZoomInfo
For the first time, we’re sharing the winning plays that took us from scrappy startup to a publicly traded company. Meet your modern sales playbook - See how high-performing sales and marketing teams increase pipeline year-over-year. Use our proven data-driven plays to grow your pipeline and crush your revenue targets.
Advertiser: ZoomInfo
Account-based marketing (ABM) is a key strategy for driving sustainable growth. Today, many B2B companies use ABM teams or technologies to make sales. But getting a program off the ground successfully doesn’t have to be a daunting task.
Speaker: Wes Bush, Author of "Product-Led Growth"
Zoom, Stripe, and Airtable are all examples of software companies with strong PLG strategies. What features do their strategies have that allow them to see continued success in this ever-changing market? But what else do they have in common?
Speaker: John Barrows, CEO, JBarrows Sales Training
As companies and reps continue to look for technical solutions to create efficiencies throughout the sales process the human element of sales is being lost. If we as sales professionals are not adding any context to the content then we bring no additional value to what marketing and technology are already doing.
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