Remove Budget Remove Marketing Remove Small Business
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Budgeting Hacks for Small Business Owners

Kaseya

Managing a business without a budget is like navigating a maze without a map. So, if you want your business to succeed and grow, you must not only design a practical budget but also execute it intelligently. Here are some of the best budgeting tips and lessons you can use to get the most out of your finances this year.

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10 Creative Ideas for Small Business Marketing on a Shoestring Budget

Women on Business

Marketing affordable marketing marketing budget small business marketing visa' This feed has moved to: [link] If you haven''t already done so, update your reader now with this changed subscription address to get your latest updates from us.

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Boost ROI with intent data and personalized multichannel marketing campaigns

TechCrunch

Coronavirus is causing large and small businesses to drastically cut marketing budgets. marketing spend by the end of 2021. Even Google is cutting its marketing budget in half. Automation platforms help marketers scale their communications. So how should marketers proceed?

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Metigy gets $20 million AUD to making online marketing easier for SMEs

TechCrunch

Metigy , a marketing platform created to help small businesses automate more of the decision making in their online ad campaigns, has raised a Series B of $20 million AUD (about $14.6 Marketing platform Metigy’s Command Center. But in terms of volume, Southeast Asia offers a more promising market.

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Ghanaian fintech Float raises $17M seed to power cash flow for commerce in Africa

TechCrunch

Cash flow is a major pain point for small businesses in Africa. Long payment cycles, which can take 30-90 days after services or products have been rendered, and little or no capital, of which research says 85% of African small and medium businesses are subject to, are the main culprits of cash flow issues.

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Salesforce backs Indian payments startup Razorpay

TechCrunch

The two firms didn’t disclose the size of the investment, but the Sequoia Capital India-backed startup said the deal will “make an impactful contribution to the industry and drive adoption and financial growth for underserved small businesses in the next twelve months.” and several other developed markets.

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How smaller businesses can reimagine brand building with generative AI

CIO

Generating and maintaining awareness is notoriously challenging for small businesses, often working with limited in-house resources and without the budget for external marketing support. 1 But generative AI (genAI) could answer this challenge, unleashing a new wave of creativity for smaller businesses.