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TechCrunch Experts: 3 articles on growth marketing and software development

TechCrunch

TechCrunch Experts continues to gather and share authoritative advice for founders who need help with growth marketing and software development. I spoke with founder Mulenga Agley about how their team assesses new clients and common marketing mistakes related to conversion optimization rates.

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TechCrunch+ roundup: Psychedelic investor survey, 6 issues VCs look for, hiring on a budget

TechCrunch

Last month at TechCrunch Early Stage, Glen Evans, a partner on Greylock’s core talent team, joined me to talk about how founders can optimize the recruiting and hiring process , source talent, and uncover some best practices for closing candidates. Hiring top startup talent on a budget during the Great Resignation. Walter Thompson.

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TechCrunch+ roundup: Growth budgets, hiring tips, zero-party data Twitter Space

TechCrunch

Early-stage startup marketers must walk a fine line: Everyone is free to chime in on their work, and campaign budgets for pre-revenue companies are notoriously thin. The detailed suggestions we received included budget breakdowns, tips for developing minimum viable brand designs and advice on how to measure success.

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How to pitch me: 5 investors discuss what they’re looking for in April 2023

TechCrunch

But dealmaking is idiosyncratic: a few investors might be content to make a deal over coffee, but early-stage teams still need a sturdy pitch deck or memo they can leave behind. And if you’ve added “AI” to your pitch deck only to make it more appealing, here’s some more bad news: FOMO is passé, and due diligence is the new black.

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Game Development Workflow – Getting the Most Out of It

The Crazy Programmer

Today, game development is one of the biggest industries in the world with thousands of developers creating games in every niche. By 2025, the game development market size is expected to reach over USD 250 billion. Virtual Assist aims to help you make the most of your development workflow. What is Game Development?

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Accord, which offers a platform to manage sales processes, secures $10M

TechCrunch

CEO Ross Rich says that the new funds, which bring Accord’s total raised to $17 million, will be put toward the startup’s engineering, sales and marketing teams. The brothers say that they discovered the challenges of modern B2B sales firsthand as their teams scaled from a handful of reps to thousands on the go-to-market team.

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Daily Crunch: Kurtosis raises $20M Series A to give web3 developers ‘a place to play around’

TechCrunch

Tooling around : Two years ago, two former Palantir engineers started Kurtosis, a crypto-focused developer tool system, and have now raised $20 million in fresh funding to hire a team to get a new product out in the next year, Jacquelyn reports. Diving into due diligence. See you tomorrow! The TechCrunch Top 3.