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Storytelling Is The ‘Make Or Break’ Skill Founders Are Lacking

Crunchbase News

Anyone could hire a developer to build your technology, but what is it about your past personal or professional experiences that makes you the best person to build this product or company? you need to be vocal, and not just in closed-door meetings with your team. Lastly, why you what makes you uniquely qualified to solve this problem?

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Spain’s Glovo picks up $528M as Europe’s food delivery market continues to heat up

TechCrunch

In January, the startup announced a strategic deal with Swiss real-estate firm Stoneweg , which pitched in €100 million ($117 million) to co-develop a number of “dark stores” in areas where Glovo already operates to improve its distribution networks and help speed up its delivery times. This has also been playing out for Glovo.

Marketing 191
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Micro-Moments in eCommerce & DXP: Capturing Customers at Their Most Intent-Driven

Perficient

Contact your Customer Service team and find out the most asked questions. Use resources like FAQs, product reviews, and social proof to add value and instill confidence in potential buyers. It might sound harsh, but I base these next statements on twenty years of B2C / B2B experience. What are the most returned products and why?

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Streamlining Marketing Success: The Benefits for Optimizely One with Perficient

Perficient

These include Opticon, the main conference for customers, the Optimizely OMVP Summit, a developer meetup, and the Optimizely Hackathon. This year, I’m particularly excited about how far we’ve advanced with Optimizely One in collaboration with Perficient, which is described as an operating system for marketing teams.

Marketing 109
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How to Build a Product Marketing Strategy for Your Software Solution

Altexsoft

When it entered the market in 1881, dentists used it to clean their instruments, but by the 1920s, people were buying it to get rid of bad breath. Product marketing is guided by a product marketing manager, but also requires the participation of a product manager and a sales team. What had changed? What is product marketing?

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Technology Trends for 2023

O'Reilly Media - Ideas

Now developers are using AI to write software. Content about software development was the most widely used (31% of all usage in 2022), which includes software architecture and programming languages. Practices like the use of code repositories and continuous testing are still spreading to both new developers and older IT departments.

Trends 144
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The AI Future of Digital Experience Platforms

Perficient

We’ve all had bad sales experiences … dealing with a slick seller trying to make his quota. Are web experiences today better than bad sellers? I am happy to navigate to the information myself rather than wasting time in a conversation with a bad salesman. How will AI impact digital experience platforms and the online experience?