TechCrunch

AUGUST 23, 2021

In March 2020, right before the COVID-19 pandemic hit, the company pivoted from B2C to B2B and used the technology rails it had built to create the e-commerce marketing platform that Givz is today. The company plans to use the new capital toward that hiring, and to do some marketing of its own. “We

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TechCrunch

APRIL 8, 2023

W elcome to the TechCrunch Exchange, a weekly startups-and-markets newsletter. For insurtech startups, this would create an environment in which it is easier to sell B2B products than B2C ones. It’s inspired by the daily TechCrunch+ column where it gets its name. Want it in your inbox every Saturday? Sign up here.

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TechCrunch

SEPTEMBER 20, 2021

When you are the founder of a young startup, it is always very hard to gauge the right amount of effort to dedicate to marketing. Australian growth marketing agency Ammo , in contrast, wants to make sure that its clients aren’t overinvesting nor underinvesting. Botch it and you risk looking unprofessional. Cam Sinclair.

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TechCrunch

JUNE 9, 2022

In November, we reached out to marketers to learn how they would spend a $25,000 budget in Q1 2022. We followed up with a few marketers from our previous survey and reached out some more to see how they would spend a $75,000 budget in summer 2022. But there’s been a lot of belt tightening since then. A B2B startup?

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TechCrunch

FEBRUARY 26, 2021

Jeremy Levy is CEO and co-founder of Indicative , a product analytics platform for product managers, marketers and data analysts. The freemium marketing approach has become commonplace among B2C and B2B software providers alike. More posts by this contributor. Enterprises Don’t Have Big Data, They Just Have Bad Data.

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TechCrunch

SEPTEMBER 21, 2022

African capital markets exist in silos, as various exchanges within the continent are often inaccessible to investors outside their home countries. Per reports , major regional exchanges in Africa have raised over $80 billion in equity capital markets and $240 billion in debt capital markets.

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Fintech Marketing B2C Retail 223

Harvard Business Review

MARCH 6, 2024

Companies that make the decision to put marketing at the core of their growth strategy outperform the competition, according to McKinsey research. Specifically, both B2C and B2B companies who view branding and advertising as a top two growth strategy are twice as likely to see revenue growth of 5% or more than those that don’t (67% to 33%).

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Strategy Marketing B2C B2B 145

TechCrunch

AUGUST 17, 2021

Growth marketing is often misconceived as a set of tactics when it’s much more: It is a process that startups need to put in place in their early days that will scale as their customer base and internal teams grow. ” (If you too have growth marketers to recommend, please fill out the survey !). If you are in the U.K.,

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TechCrunch

AUGUST 23, 2022

Launching a B2B product within a B2C company presents distinct challenges as you attempt to strike a balance between successfully establishing a new product and maintaining your original business. As you’re considering foraying into the B2B space, first determine if there’s even a potential market for such an offering.

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B2B B2C Games Technical Review 216

TechCrunch

MARCH 24, 2021

The new funding will go on doubling its network of spin class instructors across Europe, North America, Asia and Australia, expanding its tech team and upping its marketing. “We’ve recently made the move to our B2C offering (Motosumo),” CEO Kresten Juel Jensen tells TechCrunch. out of 5.

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TechCrunch

DECEMBER 3, 2021

How to execute an amplified marketing strategy. But quality will always beat quantity when it comes to content marketing; Googlebot may be hungry for new links, but potential customers demand expertise and insights. How to execute an amplified marketing strategy. But by market close, shares had fallen 21% to $8.75.

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TechCrunch

DECEMBER 13, 2021

The startup also has B2C and B2B2C (micro insurance and financial institute), which provides digital small-ticket size insurance products, distributing insurance products cost-effectively to end customers by partnerships with e-commerce channels like Tokopedia. .

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TechCrunch

MAY 29, 2022

But in Germany, B2B Payments company Mondu has emerged as a significant entrant to the market. which is bigger than the global consumer BNPL market.”. Andrew McCormack, founding partner of Valar Ventures, commented: BNPL for B2B sits at the intersection of three huge markets that are all in transition. has raised $5.6

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TechCrunch

AUGUST 12, 2022

He has helped build a multibillion dollar SaaS business, scale new product businesses and delivered go-to-market and demand-gen strategies at Box and Microsoft. In B2C, company after company aspired to replicate the success of Netflix. Contributor. Share on Twitter. Sanjay Manchanda is CMO of Chargebee.

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TechCrunch

FEBRUARY 10, 2021

As a deep tech investor, I have often noticed that deep tech startups go through a different evolution cycle than a typical B2B or B2C company. Deep tech companies are usually built around a novel technology that offers significant advances over existing solutions in the market; often they create new markets that don’t yet exist.

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B2C B2B Comparison Software Engineering 298

TechCrunch

DECEMBER 14, 2020

In addition to the current B2C model, the founders expect in 2021 to offer primary schools and kindergartens IntellectoKids’ platform as an online supplement to support their offline educational process. Kotlov said: “On the education scene, preschool education is becoming a highly vibrant market.

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TechCrunch

APRIL 12, 2021

In the B2C market it provides monthly and annual subscriptions that provide unrestricted access to the training content and in the B2B market, it provides bi-annual and annual licenses which provide access to dedicated adversarial training environments with value-added admin capabilities.

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TechCrunch

MARCH 4, 2021

In 2019, it released a B2C version of the Flourish app (c alled the Flourish Savings App) as a pilot for its banking platform, which can integrate with banks through an SDK or an API. In particular, it plans to next focus on the Brazilian market, and will scale in a few select countries in the Americas. . In the U.S.,

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TechCrunch

FEBRUARY 9, 2022

The company, in a statement, said it will use the capital “to expand its multi-channel service capacity, engineering team, and marketing budget for B2C acquisition.”. It will also help scale Mecho Autotech’s mobile application, which it launched for its B2C customers last month. And then for B2C, it is mobile.

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B2C B2B Weak Development Team Mobile 238

TechCrunch

DECEMBER 3, 2020

seed round , it described itself as a “language-agnostic” conversational AI — having started out with the hard (linguistic) challenge of Finnish — claiming that gave it an edge in a competitive space with customers in non-English speaking markets. But the market has changed a lot in the last four years.

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TechCrunch

SEPTEMBER 1, 2021

By using its software, Drift’s 50,000 customers are able to bring together sales and marketing teams on one platform to “deliver personalized conversations” that the company says build trust and accelerate revenue. . Today 75% of Drift’s customers are mid-market enterprise, according to Cancel. .

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B2B B2C Artificial Intelligence Artificial Inteligence 255

TechCrunch

JULY 22, 2021

Oktopost’s schtick is that it is an enterprise-grade platform for B2B marketers to curate content, organize, and manage campaigns for corporate social media accounts, employee advocacy and social selling. The ability to manage, track and analyse social activities is increasingly a must-have for B2B sales and marketing organisations.

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TechCrunch

MARCH 19, 2021

Gbolade Emmanuel and Ayomide Awe launched Termii after Emmanuel’s experience as a digital marketer helped him recognize the need for businesses to have exceptional communication channels. “And we had to make the process simple because in the African market, you can’t do complex stuff. Playing in a $3.6

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TechCrunch

MAY 22, 2022

Recent product news from Stripe and Plaid indicate the two private companies are gunning for one another as the market for B2B financial technology matures, expands and individual players increasingly overlap. Both B2B and B2C startups have similar motives. Customer acquisition (advertising, onboarding, etc.)

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Fintech B2C B2B Banking 221

TechCrunch

MARCH 2, 2023

Its video review marketing tool is called VREVIEW , and it works by sending a chatbot to a merchant’s customers to collect their video reviews and product ratings. market in the second quarter of this year to attract more users overseas. The round brings the outfit’s total funding to date to $13.7

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TechCrunch

OCTOBER 13, 2021

The company is currently operating its service in Singapore, but plans to enter other markets like Malaysia, Hong Kong and Taiwan, Gordon Tay said. . “We It is opposed to many other insurtech companies that operate an aggregator model, going direct to the consumer (B2C), he added. . billion, Gordon Tay mentioned. .

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Insurance B2C Development Trends 255

CIO

NOVEMBER 14, 2024

Migration to the cloud, data valorization, and development of e-commerce are areas where rubber sole manufacturer Vibram has transformed its business as it opens up to new markets. We’re in publishing, but it’s the accompanying services that differentiate us on the market; the technology component is what gives value to our business.”

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Cloud Technical Review Data B2C 179

TechCrunch

NOVEMBER 10, 2021

Purucker explained that when DTC brands get started, the founders are passionate about sales, marketing and finding the right message and influence to get their brand out into the world. Hive has compiled the strongest team in the European market to execute on that vision. When should your B2C startup enter a new market?

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Technical Review B2C Retail Software Review 247

TechCrunch

MARCH 16, 2021

digital identity market is projected to increase to over $30 billion by 2023 from just under $15 billion in 2019, according to One World Identity. Socure founder and CEO Johnny Ayers says his company’s identity management products can help B2C enterprises achieve know-your-customer (KYC) auto-approval rates of up to 97%.

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TechCrunch

SEPTEMBER 15, 2021

Bryan Dsouza leads product marketing at Grammarly, and previously led various product management and product marketing roles across B2C and B2B at Microsoft. Bryan Dsouza. Contributor. A startup is a beautiful thing. It’s the tangible outcome of an idea birthed in a garage or on the back of a napkin.

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TechCrunch

APRIL 20, 2022

With that it expanded from being a B2C company to also a B2B one. . And working with a number of companies focused on mid-length stays has “greatly expanded” its total addressable market (TAM), according to Kitchell. Think professional Airbnbs and corporate rentals. People are embracing flexible living,” he added.

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Marketing Travel Hotels B2B 203

TechCrunch

NOVEMBER 17, 2020

We are sector-agnostic in our approach, and we invest both in B2B and B2C tech/digital companies from various industries. We mainly invest in SaaS companies with some proven traction in the market – but overall, we seek the best technology entrepreneurs that want to make an impact.

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Technical Review B2C Biotech B2B 305

TechCrunch

JULY 26, 2022

“For years, the consumer has led the charge in modernizing how we transact, but innovation in B2B commerce has lagged far behind the B2C space,” said Kirsten Green, founder and managing partner at Forerunner, in a written statement. Commoditized goods are now trading online, but face an inefficient market.

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B2B B2C Chemicals Retail 174

TechCrunch

SEPTEMBER 1, 2021

Skit announced today it has closed $23 million Series B round to accelerate its growth in domestic and global markets including the US and South East Asia and enhance its voice automation platform. We want to double down and scale operations in both Indian and global markets. We are also planning on increasing our employee headcount.

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Artificial Intelligence Artificial Inteligence B2B Banking 264

TechCrunch

MARCH 28, 2022

Putting the customer first was always the domain of B2C. In this sense, B2B is actually becoming a lot more like B2C. The tables have turned, and sales teams are realizing they need to get the customer exactly what they need, when they need it and in a way that fits their buying process.

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B2B B2C Retail Development 227

TechCrunch

NOVEMBER 18, 2021

before the market closed. The company’s path to market is twofold. Most of the preorders for the vehicle have come from Europe, where the market launch will take place. On Wednesday, Sono Group, the parent company to Sono Motors, went public. It opened for trading on the Nasdaq at $20.06

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Marketing Transportation Technical Review Systems Review 206

TechCrunch

FEBRUARY 1, 2023

In October 2022, after completing the acquisition of Twitter, Elon Musk asked his team to work toward bringing Vine back to market. This article uses my own experience working on high-throughput B2B and B2C stacks during a similar time period that Vine was around, and I’m making some assumptions. Revive or reboot?

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Software B2C B2B Continuous Integration 250