How to Build a Product Marketing Strategy for Your Software Solution
Altexsoft
JANUARY 9, 2019
When it entered the market in 1881, dentists used it to clean their instruments, but by the 1920s, people were buying it to get rid of bad breath. Product marketing is guided by a product marketing manager, but also requires the participation of a product manager and a sales team. What had changed? What is product marketing?
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