Perficient

MARCH 5, 2024

As the new year has begun, the Digital Marketing team at Perficient has identified a number of areas where they expect a continued focus throughout 2024 within their areas of expertise. Learn more about what’s top of mind for experts in Content, Audience Insights, SEO, Paid Media and Digital Marketing Strategy below.

Digital Marketing 52

Digital Marketing Trends Marketing Advertising 52

Perficient

MAY 26, 2023

How will AI impact digital experience platforms and the online experience? We’ve all had bad sales experiences … dealing with a slick seller trying to make his quota. Depending on the marketing support offered to the seller, they might or might not have support, visual artifacts or samples for me to consume to help make my decision.

Weak Development Team 59

Weak Development Team Blockchain B2C Digital Marketing 59

Altexsoft

JANUARY 9, 2019

Fun fact: Popular mouthwash Listerine was initially marketed as a surgical antiseptic. When it entered the market in 1881, dentists used it to clean their instruments, but by the 1920s, people were buying it to get rid of bad breath. Not the composition, but the marketing strategy. What is product marketing?

Strategy 75

Strategy Marketing Weak Development Team Software Review 75

Coforge

JULY 26, 2019

The sales development rep (SDR) connects with the prospect and tries to close, only to find that they are not ready to buy. The prospect is again placed in the marketing funnel. To avoid this, you need an effective lead nurturing strategy which can identify prospects most willing to buy and guide them carefully to the SDR team.

B2C 8

B2C Video B2B Weak Development Team 8