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B2B marketplaces will be the next billion-dollar e-commerce startups

TechCrunch

Startups involved in B2B e-commerce such as Faire and Mirakl have burst out of the gates in 2020. The B2B e-commerce industry has broad reach, encompassing everything from commerce infrastructure and payments technology to procurement and supply-chain solutions. What makes B2B transactions unique?

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Billion-dollar B2B: cloud-first enterprise tech behemoths have massive potential

TechCrunch

But now it’s time to update T2D3 to account for some of the tectonic changes shaping a broader universe of B2B tech — and pushing companies to grow at rates we’ve never seen before. One of the biggest factors driving billion-dollar B2Bs is a simple but important shift in how organizations buy enterprise technology today.

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Paystand banks $50M to make B2B payments cashless and with no fees

TechCrunch

The Scotts Valley, California-based company is using cloud technology and the Ethereum blockchain as the engine for its Paystand Bank Network that enables business-to-business payments with zero fees. Specifically, Almond would like to reboot digital finance, starting with B2B payments, and reimagine the entire CFO stack.

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Egyptian B2B e-commerce platform Cartona raises $12M to scale and explore new verticals

TechCrunch

Per a statement, the investment will allow the startup, launched in 2020, to cover all of Egypt’s governorates, grow its product, technology, and services, and explore new verticals beyond FMCG. “So We plan to cover all the cities in Egypt, focus a lot on technology and product.”. But how they provide this service differs.

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Why B2B Contact and Account Data Management Is Critical to Your ROI

However, investing in new technology isn’t always easy, and commonly, it’s difficult to show the ROI of data quality efforts. Given data’s direct impact on marketing campaigns, reporting, and sales follow-up, maintaining an accurate and consistent database is a top priority for B2B organizations.

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Reserve Trust raises $30.5M to become the ‘Stripe for B2B payments’

TechCrunch

Historically, only banks were able to access these payment rails directly, which left both domestic and international fintechs “with limited partner options, poor technology and slow implementations when it came to embedding high-value B2B payments,” says COO Dave Cahill. All B2B startups are in the payments business.

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Yaydoo secures $20M, aims to simplify B2B collections, payments

TechCrunch

It’s no secret that the technology for easy business-to-business payments has not yet caught up to its peer-to-peer counterparts, but Yaydoo thinks it has the answer. Yaydoo is joining a sector of fintech that is heating up — the global B2B payments market is valued at $120 trillion annually. Image Credits: Yaydoo.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks.

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3 Mistakes Organizations Make While Developing ABM Programs

The benefits of Account-Based Marketing are clear, so what’s holding B2B professionals back? While B2B research suggests organizations are thriving through successful ABM programs, getting just one campaign off the ground is more difficult than it seems. Wasteful technology and service spending.

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5 Essential Pieces of a Prospecting Solution

Forward thinking sales leaders are starting to prioritize technology initiatives. As organizations chase new revenue targets, B2B sales leaders must examine cutting edge prospecting solutions that proactively help reps identify, connect with, and close qualified buyers faster.

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Foundational ABM Building Blocks

Today, many B2B companies use ABM teams or technologies to make sales. Account-based marketing (ABM) is a key strategy for driving sustainable growth. But getting a program off the ground successfully doesn’t have to be a daunting task.

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The Forrester Wave™: B2B Marketing Data Providers, Q2 2021

In our 24-criterion evaluation of B2B marketing data providers, we identified the 11 most significant vendors — Data Axle, Dun & Bradstreet, Enlyft, Global Database, InsideView, Leadspace, Oracle, SMARTe, Spiceworks Ziff Davis, TechTarget, and ZoomInfo Technologies — and researched, analyzed, and scored them.

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Togetherness: Achieving Sales and Marketing Alignment

Speaker: Jeff Davis, Founder, jd2 Consulting Group

Studies show failure to align sales and marketing teams around the right processes and technologies costs B2B companies 10% or more of revenue per year. In today’s B2B business environment sales and marketing can no longer operate in silos.