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Demand Curve: How to get social proof that grows your startup

TechCrunch

This is called social proof, which is a physiological effect that influences your decisions every day, whether you know it or not. We’ve found that effectively using social proof can lead to up to 400% improvement in conversion. How businesses use social proof. Social proof for B2B. Social proof for SaaS.

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South Africa’s Flow gets funding to automate social media advertising for real estate agencies

TechCrunch

And it’s evident that proptech, unlike other industries, has lagged in utilizing social media to make sales. With its APIs, Flow connects to the websites of estate agencies and property developers and automates advertising for them on social media channels like Instagram and Facebook. Does everyone want to be a landlord, or what?

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Four B2B E-Commerce Trends for 2025

Perficient

The way businesses buy and sell is changing faster than ever, and B2B companies are at a tipping point. Recent research shows that the global B2B e-commerce market is expected to surge from $28.86 To stay competitive, its critical to understand the key trends shaping the future of B2B e-commerce. trillion in 2025 to $60.49

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Egyptian social e-commerce platform Taager raises $6.4M led by 4DX Ventures

TechCrunch

The global social market is rapidly growing. million online social sellers in Egypt alone, the Egyptian social e-commerce market is forecast to be worth more than $14.8 One of its players, Taager , is a social e-commerce platform enabling online merchants with end-to-end logistics. With over 1.25 billion by 2024.

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Lusha, a crowdsourced data platform for B2B sales, gets $205M Series B at $1.5B valuation

TechCrunch

A team photo of crowdsourced B2B sales data startup Lusha. Lusha , a sales intelligence platform for B2B sales, is helping with a crowdsourced database that helps companies narrow down their lists of potential customers to the most likely candidates. taps $32M to make the process of B2B sales more intelligent.

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Daily Crunch: App Store reviews and social media depict user backlash against Snapchat’s new AI chatbot

TechCrunch

Sarah writes that the social media giant is seeing a spike in one-star reviews, which include calling for its removal. It’s a bold strategy, Cotton. Shopify is working with B2B payments provider Melio to add direct bill payments so that they can consolidate invoices and pay their bills in a more automated way via Shopify’s platform.

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Daily Crunch: B2B marketplace Sokowatch raises $125M Series B, rebrands as ‘Wasoko’

TechCrunch

As context, the Omicron variant is testing China’s zero-COVID strategy in recent weeks. Social giant Meta is rolling out some parental controls for its virtual reality products , which feels late but welcome. EV giant Tesla is seeing its own manufacturing facilities affected. Tech for parents: Sometimes the news groups itself for us.

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