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Olsam raises $165M to buy up and scale consumer and B2B Amazon Marketplace sellers

TechCrunch

Olsam , a roll-up play that is buying up both consumer and B2B merchants selling on Amazon by way of Amazon’s FBA fulfillment program , has closed $165 million — a combination of equity and debt that it will be using to fuel its M&A strategy, as well as continue building out its tech platform and to hire more talent.

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YC-backed Namibian startup JABU gets $3.2M for its B2B e-commerce and retail play

TechCrunch

They can also make advertising and marketing campaigns at shops, perform product giveaways and tap into merchandising revenue. One of the earliest in the space, Nigerian B2B e-commerce platform TradeDepot , raised a combined $110 million in debt and equity. Then, he stumbled on the country’s B2B e-commerce retail opportunity. “We

Retail 354
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Accord launches B2B sales platform with $6M seed

TechCrunch

The founders of Accord , an early stage startup focused on bringing order to B2B sales, are not your typical engineer founders. Recognizing they had the sales skills, but lacked programming chops, they quickly brought in a third partner, Wayne Pan to bring their idea to life. Image Credits: Accord.

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10 growth marketing experts share their 2022 predictions and New Year’s resolutions

TechCrunch

This is a quiet period for marketing: End-of-year campaigns are already underway, teams are on holiday vacations and there’s little to do until after the new year. Growth marketers have a wide variety of tools available, but which ones do the pros use? Help TechCrunch find the best growth marketers for startups.

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Foundational ABM Building Blocks

Account-based marketing (ABM) is a key strategy for driving sustainable growth. Today, many B2B companies use ABM teams or technologies to make sales. But getting a program off the ground successfully doesn’t have to be a daunting task.

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Bielefeld survey highlights an emerging B2B, crypto, deep tech ecosystem

TechCrunch

Our survey respondents pointed out that the region is strong in sectors such as B2B because of the many old-school B2B companies in the manufacturing area. Help TechCrunch find the best growth marketers for startups. We joined the first accelerator and since then 24 startups have been founded and come through its programs.

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Kontempo lands fresh capital amid the boom for B2B BNPL

TechCrunch

Kontempo , a startup offering buy now, pay later (BNPL) and interest-free installment plans to business-to-business (B2B) customers, today announced that it raised a $30 million seed round in a mix of equity ($6.5 While most B2B purchases and procurements are spread out over time (e.g, million) and debt ($25 million).

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What We Learned From Our Own Data-Driven ABM Strategy

Analysts and professionals alike tend to argue that account based marketing (ABM) is not new. talking points, we thought it would be more helpful to examine an ABM program that ZoomInfo executed. talking points, we thought it would be more helpful to examine an ABM program that ZoomInfo executed.

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3 Mistakes Organizations Make While Developing ABM Programs

The benefits of Account-Based Marketing are clear, so what’s holding B2B professionals back? While B2B research suggests organizations are thriving through successful ABM programs, getting just one campaign off the ground is more difficult than it seems. Inadequate contact inventory within universe.