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Revolution Ventures backs Casted in B2B-focused podcast play

TechCrunch

The value to be gained in the B2B world is something that has been largely untapped. For Lindsay Tjepkema — who has been entrenched in the world of B2B marketing for more than 15 years — the opportunity was massive. So in 2019, she founded Casted , an audio and video podcast product aimed at B2B marketers.

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Four B2B E-Commerce Trends for 2025

Perficient

The way businesses buy and sell is changing faster than ever, and B2B companies are at a tipping point. Recent research shows that the global B2B e-commerce market is expected to surge from $28.86 To stay competitive, its critical to understand the key trends shaping the future of B2B e-commerce. trillion in 2025 to $60.49

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Archive.ai aims to free marketers from their monotonous workflows

TechCrunch

When marketers Paul Benigeri and Geoffrey Woo were at their former companies, in food tech and e-commerce infrastructure, respectively, they experienced how manual and repetitive digital marketing workflows were, especially as the number of disparate and unintegrated marketing tools grew.

Marketing 217
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Kalendar AI wants its sales bots to win your next customers

TechCrunch

“Our AI technology writes personalized invitations to ideal customers with personalized decks — inviting them to take a meeting,” explains founder and CEO Ravi Vadrevu. We disclaim this in the footer of our every interaction that our technology predicted their business email in real-time using machine learning patterns.”

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SoftBank leads cash infusion into AI infrastructure company Pyxis One as it starts year with new name

TechCrunch

Last year, we were launching our solution to the BTC and DTC marketing, and by the end of the first quarter of this year, we will have a solution for B2B and software companies.”. After talking to marketing leaders for a year, here’s my advice for CEOs. “This year is a new horizon for us,” Mishra said.

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Meet Us at B2B Online 2023 to Discuss Journey Science and Adding D2C Sales

Perficient

We’re looking forward to bringing our experience in journey science as well as adding a direct-to-consumer (D2C) approach to B2B Online in Chicago on May 1-3. D2C Targeting customers directly can provide many benefits to a B2B business, such as building stronger customer relationships and expanding into new or underserved markets.

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Wire grabs fresh funding for secure messaging tech that’s big with G7 governments

TechCrunch

Though the team defended the changes as just a practical reflection of its refocused B2B mission.). “Just before we had a vehicle — Skype — that was used first to deploy [webRTC, a billion-scale technology] and then a number of others deployed it.