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Average Daily Rate: The Role of ADR in Hospitality Revenue Management and Strategies to Improve This KPI

Altexsoft

The Average Daily Rate (ADR) — one of the leading hotel KPIs for gauging performance and profit — has gained considerable importance, and for a reason. We also investigate predicting ADR through machine learning and strategies to enhance this KPI. Recurrent neural network architecture. What is ADR?

KPI 52