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Amazon turns to AI to help customers find clothes that fit when shopping online

TechCrunch

After recently turning to generative AI to enhance its product reviews, e-commerce giant Amazon today shared how it’s now using AI technology to help customers shop for apparel online. All rights reserved.

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Silq spins its technology into visibility for apparel manufacturing

TechCrunch

Its technology helps users source, make and ship apparel, footwear, home goods and accessory brands. That’s where his company is stepping in with its approach to bring visibility and real-time data from the manufacturing floor to brands.

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Walmart acquires virtual clothing try-on startup Zeekit

TechCrunch

. “We’re confident that with the team’s expertise in bringing real-time image technologies, computer vision and artificial intelligence to the world of fashion, we’ll identify even more ways to innovate for our customers in our continued effort to be the first-choice destination for fashion,” said Denise Incandela, Walmart U.S.

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TryNow raises $12M to bring try-before-you-buy, Prime Wardrobe as a service to online retailers

TechCrunch

TryNow — which provides technology to online retailers that use Shopify Plus to let their customers receive and try out apparel, return what they don’t want and pay only for what they keep — has raised $12 million, funding that it will be using to continue expanding its business.

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Ellen DeGeneres, Portia de Rossi, Shaun White, Shawn Mendes get behind Shelf Engine

TechCrunch

Shelf Engine’s grocery order automation technology applies advanced statistical models and artificial intelligence to deliver accurate food order volume so that customers can reduce their food waste by as much as 32% while increasing gross margins and sales of more than 50%. This includes a $12 million Series A from 2020.

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Pinterest acquires AI-powered shopping startup The Yes, co-founded by former Stitch Fix exec

TechCrunch

Founded in 2018, The Yes built a personalized daily shopping feed that learns a user’s style as they shop from across hundreds of fashion merchants. Of interest to its new acquirer, The Yes had also built out an extensive fashion taxonomy that used human expertise and machine learning to power its fashion-finding algorithms.

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Emperia is helping brands like Bloomingdales build shopping experiences in VR

TechCrunch

Does the average person want to shop for apparel in virtual reality (VR)? The startup’s experimenting with machine learning as well, focusing on the tech’s ability to create visuals and 360-degree videos for product demos. On the horizon for Emperia are new verticals and better personalization tools, Dogadkina says.

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