CIO
OCTOBER 30, 2024
Enter Gen AI, a transformative force reshaping digital experience analytics (DXA). Gen AI as a catalyst for actionable insights One of the biggest challenges in digital analytics isn’t just understanding what’s happening, but why it’s happening—and doing so at scale, and quickly. That’s where Gen AI comes in.
CIO
JANUARY 14, 2025
And the Global AI Assessment (AIA) 2024 report from Kearney found that only 4% of the 1,000-plus executives it surveyed would qualify as leaders in AI and analytics. To counter such statistics, CIOs say they and their C-suite colleagues are devising more thoughtful strategies. Is our AI strategy enterprise-wide?
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CIO
OCTOBER 15, 2024
In today’s rapidly evolving technological landscape, the role of the CIO has transcended simply managing IT infrastructure to becoming a pivotal player in enabling business strategy. This article delves into the six steps of delivering a successful IT strategy.
CIO
APRIL 16, 2025
In a world where business, strategy and technology must be tightly interconnected, the enterprise architect must take on multiple personas to address a wide range of concerns. In todays rapidly evolving business landscape, the role of the enterprise architect has become more crucial than ever, beyond the usual bridge between business and IT.
Speaker: Nils Davis, Principal, NPD Associates
But do you have a strategy? Strategy and goals are different. It's your strategy that allows you to make decisions that help you meet your goals in the first place. If you want to have an articulated strategy that you can use to make decisions, stay on-track, and meet your product goals, this is the webinar for you!
CIO
NOVEMBER 4, 2024
But the more analytic support we have, the better,” Gonzalo Gortázar CEO of CaixaBank, told IBM. A client once shared how predictive analytics allowed them to spot a rising trend in customer preferences early on. Decision-making based on intuition, common sense, and knowledge is very good and should never be lost.
CIO
NOVEMBER 21, 2024
In our fast-changing digital world, it’s essential to sync IT strategies with business objectives for lasting success. Effective IT strategy requires not just technical expertise but a focus on adaptability and customer-centricity, enabling organizations to stay ahead in a fast-changing marketplace.
Speaker: Megan Brown, Director, Data Literacy at Starbucks; Mariska Veenhof-Bulten, Business Intelligence Lead at bol.com; and Jennifer Wheeler, Director, IT Data and Analytics at Cardinal Health
Join data & analytics leaders from Starbucks, Cardinal Health, and bol.com for a webinar panel discussion on scaling data literacy skills across your organization with a clear strategy, a pragmatic roadmap, and executive buy-in. You’re invited! Unlocking enhanced levels of value and insight from data using a semantic layer.
Speaker: Eric Feinstein, Professional Services Manager, Looker
How to evaluate embedded analytic solutions as strategy to greatly reduce initial and on-going engineering effort. He will discuss working through personas, data types, reporting needs analysis and ultimately how this comes together to form a roadmap for reporting functionality and interface.
Speaker: Yoav Yechiam, Founder and Head Instructor, productMBA
Analytics are highly important for product managers - and yet, analytic implementations often fail to actually help us. Analytics are there to answer important product questions, not just to collect data. How can we be mindful of our analytics so they enable us, rather than confine us?
Speaker: Anita Lauper Wood, Product Strategist
As a product or technology leader, you likely know there’s a tremendous value that can be gained from predictive analytics. That said, successful implementation of predictive analytics can feel unpredictable. There are risks that need to be consciously addressed, and successful implementation requires the right strategy.
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Speaker: Wes Bush, Author of "Product-Led Growth"
As PMs, we all know the importance of building a successful product-led growth strategy. Zoom, Stripe, and Airtable are all examples of software companies with strong PLG strategies. What features do their strategies have that allow them to see continued success in this ever-changing market? But what else do they have in common?
Speaker: Azmat Tanauli, Senior Director of Product Strategy at Birst
By creating innovative analytics products and expanding into new markets, more and more companies are discovering new potential revenue streams. Join Azmat Tanauli, Senior Director of Product Strategy at Birst, as he walks you through how the data that you're likely already collecting can be transformed into revenue!
Speaker: Ian Thompson, Head of Business Intelligence at King, and Zara Wells, Strategic Customer Success Manager at Looker
King uses almost a competitive launch strategy for new games, as each game has a series of KPIs that it needs to meet. King’s product managers rely heavily on analyzing product features using analytics data and visualization to improve outcomes. The key is the strategy and tools for accessing product data at the level that you'd like.
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