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Top 3 considerations for choosing a digital experience analytics platform

CIO

The impact of DXA on customer experience For product leaders, Digital Experience Analytics (DXA) has provided a transformative shift. Quantum Metric does this out-of-the-box, logging over 60 behavioral and 300 data points without manual tagging. One: Comprehensive data capture The power of a DXA platform is in its data capture.

Analytics 282
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5 tips for excelling at self-service analytics

CIO

One potential solution to this challenge is to deploy self-service analytics, a type of business intelligence (BI) that enables business users to perform queries and generate reports on their own with little or no help from IT or data specialists. But there are right and wrong ways to deploy and use self-service analytics.

Analytics 342
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Track the right metrics to improve your developers’ work experience

TechCrunch

Alex Circei Contributor Share on Twitter Alex Circei is the CEO and co-founder of Waydev , a development analytics tool that measures engineering teams' performance. To counter this productivity-sapping trend, companies need to be thinking more about developer experience (DX).

Metrics 232
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7 enterprise data strategy trends

CIO

Here’s a quick rundown of seven major trends that will likely reshape your organization’s current data strategy in the days and months ahead. Failing to meet these needs means getting left behind and missing out on the many opportunities made possible by advances in data analytics.” Analytics, Data Management

Trends 363
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Omnichannel Analytics Simplified – Optimizely Acquires Netspring

Perficient

Recently, the news broke that Optimizely acquired Netspring, a warehouse-native analytics platform. Simplifying Omnichannel Analytics for Real Digital Impact Netspring is not just another analytics platform. It is focused on making warehouse-native analytics accessible to organizations of all sizes.

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Apple Podcasts gain new creator tools, including Subscription Analytics and Linkfire integration

TechCrunch

Apple announced today several new updates to its podcast creator tools, including, most notably, the addition of Subscription Analytics within Apple Podcasts Connect — the dashboard where podcasters track how their listeners engage with their shows.

Analytics 222
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6 key metrics that can help SaaS startups outlast this downturn

TechCrunch

Sudheesh Nair is CEO of ThoughtSpot , a business intelligence company that has built an intuitive Google-like interface for data analytics. When thinking about metrics for SaaS companies, it’s helpful to look at how current customers are using your product so you can identify areas of concern and take action. Sudheesh Nair.

Metrics 208