TechCrunch

APRIL 6, 2021

For Lindsay Tjepkema — who has been entrenched in the world of B2B marketing for more than 15 years — the opportunity was massive. So in 2019, she founded Casted , an audio and video podcast product aimed at B2B marketers. And now Casted has raised $7 million in Series A funding led by Revolution Ventures. .

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B2B Marketing Video Analytics 206

KitelyTech

MAY 27, 2022

In today’s cut-throat digital marketing world, businesses that fail to keep up with the latest trends risk being left behind. If your business is not using digital marketing to its full potential, it could be holding your company back from achieving the success you dream of. What is Digital Marketing?

Digital Marketing 59

Digital Marketing Marketing How To Small Business 59

The Crazy Programmer

MARCH 20, 2021

Business: This category comprises individuals who generate business for Google, such as Business Administrator, Marketing and Digital Marketing specialists, Human Resource, etc. . Video Games. There are a lot of videos on YouTube and documentation that can help you understand the work culture at Google. .

Technical Review 290

Technical Review How To UI/UX Recruiting 290

CIO

SEPTEMBER 22, 2023

Deploying a DMP can be a great way for companies to navigate a business world dominated by data, and these platforms have become the lifeblood of digital marketing today. First would be the DMP’s ability to integrate with other systems in your data stack, including CMSes, CRMs, analytics tools, and advertising platforms.

Data 158

Data Advertising Report Marketing 158

Perficient

APRIL 16, 2025

Augmented Analytics: AI improves the analysis of consumer data by detecting trends and patterns that support improved decision-making. Media and Entertainment: Automated video content tagging simplifies media management workflows.

Artificial Inteligence 52

Artificial Inteligence Machine Learning Analytics Media 52

Perficient

MARCH 5, 2024

As the new year has begun, the Digital Marketing team at Perficient has identified a number of areas where they expect a continued focus throughout 2024 within their areas of expertise. Learn more about what’s top of mind for experts in Content, Audience Insights, SEO, Paid Media and Digital Marketing Strategy below.

Digital Marketing 52

Digital Marketing Trends Marketing Advertising 52

CIO

DECEMBER 10, 2024

Data-Driven Decision-Making Swift has been known to use data analytics extensively in her career. Successful enterprise CFOs apply this lesson daily by leveraging data analytics to make informed financial decisions, optimize processes, and identify growth opportunities within their organizations.

Film 78

Film Digital Marketing Enterprise Analytics 78

Exadel

AUGUST 18, 2022

For instance, you may need to employ an advanced digital architecture, use accurate analytics, or manage your digital campaigns spread across different channels. One-to-one marketing campaigns can be made effective if you supercharge them with technology. Marketing automation tools. Predictive analytics.

Marketing 98

Marketing Strategy Development How To 98

Perficient

JANUARY 2, 2025

By offering how-to videos, product usage guides, and interactive customer support, brands can secure loyalty and encourage further engagement. Tools and Technologies for Leveraging Micro-Moments Data Analytics : Track customer behavior to identify high-impact micro-moments.

eCommerce 52

eCommerce Technical Review B2C Strategy 52

Perficient

MARCH 22, 2023

See the below video for a demo. Ref: [link] Why Perficient Perficient is a Platinum Partner for Adobe in Adobe Experience Cloud with specialization in Adobe Marketing Cloud, Adobe Target, Adobe Analytics, Adobe Commerce, and Marketo Engage. Perficient provides strategic innovation in ever-changing digital marketing trends.

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Generative AI ChatGPT Digital Marketing Marketing 64

Perficient

MARCH 12, 2025

These SDKs allow your application to integrate with other composable Sitecore services like analytics, personalization, and search. As Sitecore’s Technical Product Manager Christian Hahn put it in this recent Discover Sitecore YouTube video: “…[the] Cloud SDK is not another Sitecore SDK–it is the Sitecore SDK.”

Cloud 52

Cloud Applications Development Data 52

Perficient

AUGUST 1, 2024

Your goal is to send data to both Adobe Analytics [to keep your power users engaged while they level up their skills in Customer Journey Analytics] and Customer Journey Analytics [being future-ready for omnichannel journey analysis] simultaneously, ensuring a seamless analysis process.

Analytics 59

Analytics Groups Authentication Video 59

Strategy Driven

NOVEMBER 12, 2019

If your business isn’t implementing the latest and most cutting-edge digital marketing methods (such as search engine optimization, content marketing, influencer marketing, and social media marketing), then you’ll lose out to business competitors who’re more adept at adopting — and harnessing — the best practices.

Digital Marketing 4

Digital Marketing Marketing Media Social 4

OTS Solutions

MAY 2, 2023

To extract meaningful information from the data you need a system, a model, a framework, or data science and analytics. Actions: Now, you understand that insights, data, and predictions are crucial factors in digital transformation. What are the four principal areas of digital transformation?

Artificial Inteligence 130

Artificial Inteligence Artificial Intelligence Machine Learning Technical Review 130

Perficient

MARCH 20, 2023

I’ll blame this on the finesse of leading software providers, who have adeptly added sophisticated testing and personalization capabilities over the years, right in line with the mounting complexity faced by digital marketers. They are of great value and easily usable by data scientists and analytics experts.

KPI 64

KPI Marketing Testing Digital Marketing 64

Modus Create

MARCH 14, 2023

Audi — Reducing Marketing Costs with Unreal Engine Automobile Audi, a subsidiary of Volkswagen AG, had a high dependence on external service providers to create visuals for its products. Its 17 different car lines required new imagery and videos every few months, which would eat a significant part of Audi’s marketing budget.

Examples 98

Examples Industry Technical Review Systems Review 98

Strategy Driven

DECEMBER 18, 2020

Great photos, 3D visualizations, and explainer videos mean that you can offer your customers a much clearer idea of what they are buying. Filming live videos, and Q&A sessions on social media can also help your customers to learn more about your products and business. Get to Grips with Analytics. But, it may take time.

eCommerce 48

eCommerce 3D How To Media 48

Xicom

MAY 30, 2022

Using apps to help with your business has helped brands in their digital marketing campaign. If you don’t pay attention to analytics, your app will quickly go out of date and become less useful over time. Will there be a video? 5) Apps Help in brand building. 4) History and reports.

Software Review 105

Software Review Technical Review Mobile Systems Review 105

Apiumhub

APRIL 6, 2021

The site covers a wide array of data science topics regarding analytics, technology, tools, data visualization, code, and job opportunities. Data Science Report The site collects free courses, articles, books, videos, and TED Talks to help any level of data scientist. Posts include videos, podcasts, and superbly written articles.

Data 52

Data Technical Review Artificial Inteligence Software Review 52

Altexsoft

MARCH 27, 2019

Churn rate is a health indicator for businesses whose customers are subscribers and paying for services on a recurring basis, notes head of data analytics department at ScienceSoft Alex Bekker. CallMiner conversational analytics solutions provider interviewed 1000 adults to learn why and how they interact with companies.

Artificial Inteligence 87

Artificial Inteligence Machine Learning Weak Development Team Windows 87

Altexsoft

MARCH 15, 2021

Incorporate great images and video, or gamification concepts. Like when creating a marketing video to provide virtual walkthroughs of venues. Software must reliably embed high-quality videos and look attractive. Carla is a content marketer at Mailbird. She also teaches Digital Marketing and Social Media at BCIT.

Travel 86

Travel Software Review Industry Marketing 86

Openxcell

JANUARY 23, 2023

It is a platform for collaboration that enables users to set up online webinars, screen sharing, recording, and video/audio conferencing. This video communication company provides video conferencing using cloud-based computing. It has tools for analytics, CRM, and marketing automation.

Applications 59

Applications Software Review eCommerce eLearning 59

Perficient

AUGUST 14, 2023

This article will discuss where opportunities lie, aiming to minimize disruption in personalization & optimization, ad experiences, data partnerships, and visitor analytics. Visitor Analytics One privacy-friendly method, “Server-Side Tracking”, can be utilized to track user behavior.

Advertising 52

Advertising Artificial Inteligence Machine Learning Analytics 52

Capgemini

DECEMBER 30, 2022

AMC has evolved from a post-campaign measurement and analytics offering to a solution for audience activation. Whole Foods and Amazon Fresh), and now also supports video advertising data from Twitch, the popular live streaming service it acquired. About authors. Neerav Vyas.

Advertising 52

Advertising AWS Innovation Marketing 52

Strategy Driven

JUNE 13, 2024

Developing a robust content marketing strategy can significantly enhance how you connect with your audience, increase engagement, and ultimately drive sales. Nevertheless, as the digital marketing landscape continually transforms, it remains essential to keep current and refine your strategies.

Strategy 43

Strategy Marketing Media Advertising 43

Strategy Driven

MAY 20, 2024

This article explores what it means to be a digital content creator and the variety of job opportunities available in this field. What Is a Digital Content Creator? A digital content creator produces content for websites, blogs, social media, video-sharing sites, and more.

Film 33

Film Media Software Review Social 33

Exadel

JANUARY 11, 2023

A digital asset management (DAM) system, which helps your marketing teams locate, retrieve, and use your brand content — logos, images, documents, videos, and audio files. AEM components define what a particular content section (think embedded videos, quotes, or CTA elements) will look like. Personalization.

Technical Review 52

Technical Review UI/UX Company Systems Review 52

Perficient

MAY 26, 2023

Revolutionary change happens through convergence AI will converge into a number of industries, and digital marketing is no exception. DXP Digital experience platforms have proven that a personalized experience drives higher rates of conversion and overall consumer satisfaction. AI We’ve all seen the demos. Let’s just move on.

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Weak Development Team Blockchain B2C Digital Marketing 59

Strategy Driven

AUGUST 12, 2021

People who have seen Instagram influencers before state that the power of images and videos overcomes any difficulty in language and location. That is included in the mainstream marketing abilities and gives us more incentives to attract followers online. How Can Applications Like GetInsta Charge You Less for More?

Video 52

Video Systems Review Marketing Applications 52

Coforge

JULY 26, 2019

Campaign data generated through your tool’s analytics feature will provide a clear breakdown of audience interest levels, factors influencing clickthrough rates, and what’s causing your leads to drop off. There are even innovations like Salesforce's new AI email marketing capability, which precisely prescribes the ideal frequency.

B2C 8

B2C Video B2B Weak Development Team 8

Apiumhub

JANUARY 1, 2019

You will be working with the team to come up with new ideas to develop our marketing strategy. Networking and analytics skills are highly valued as you will work on action plans to achieve our common goals. . This is a great opportunity for a Marketing intern in Barcelona to get work with a fast growing and successful tech company.

Marketing 40

Marketing Video Analytics Network 40

Mobilunity

DECEMBER 18, 2024

SEO, PPC, social media administration, media content development , outreach campaigns, lead generation, market research and analytics, and digital marketing software creation are what marketing services outsourcing involves. Such a solution boasts scalability, cost-efficiency, and access to expertise. Tech support.

Technical Review 52

Technical Review UI/UX Quality Assurance Software Review 52

Xicom

SEPTEMBER 8, 2021

And, as the crisis unfolded, there were more optimistic scenarios supporting the increased push for ecommerce: Increased digitization in retailing sector. Extensive use of data analytics for customized marketing. It clearly means that users will be able to shop online for products featured in live videos.

eCommerce 59

eCommerce Retail Technical Advisors Technical Review 59

Strategy Driven

NOVEMBER 11, 2024

Instead, you can invest that money in marketing your online store. Digital marketing is powerful. An online presence helps your company stand out in a crowded market. This includes blog posts, videos, and social media updates. Additionally, using analytics tools to track performance is crucial.

Marketing 38

Marketing Strategy Company Technical Review 38

Altexsoft

JUNE 6, 2019

If you change your mind about that cupcake, just put it back – our technology will update your virtual cart automatically,” explains the official video. The use of ML-powered analytics solutions can help businesses forecast inventory demand with high accuracy. Promotional video of self-service kiosks. data is analyzed.

Artificial Inteligence 89

Artificial Inteligence Artificial Intelligence Retail Innovation 89

Xicom

AUGUST 20, 2021

75% of the employees are more interested in learning through video than reading or listening to the audio. So, this important feature is integrated with my recommendation that if you want to choose the medium of conveying the lecture or any course online, opt for a blend of video and audio. Report & Progress Analytics.

eLearning 52

eLearning Technical Review How To Education 52

TIBCO - Connected Intelligence

OCTOBER 16, 2020

Work from home brought new privacy concerns and threats for consumers and employees, from setting-up private Wi-Fi to video conferencing. By 2023, 50% of organizations that are currently neglecting market-driven operations will lose market share to new digital market entries and competitors that have invested in digital transformation. •

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How To Survey Metrics Culture 46