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CMO and CDO: The Digital Marketing Partnership Fueling Growth

N2Growth Blog

In this landscape, the collaboration between the Chief Marketing and the Chief Digital Officer has become a pivotal driver of organizational success. They must understand market dynamics, competitive landscapes, and emerging trends to position the organization effectively.

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Agile marketing: The source of enterprise agility

Agile Alliance

Enterprise agility depends not just on software, but on marketings ability to drive customer-informed, strategic adaptation. The post Agile marketing: The source of enterprise agility first appeared on Agile Alliance.

Agile 149
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Banks bet on AI to deliver digital efficiencies

CIO

As the study’s authors explain, these results underline a clear trend toward more personalized services, data-driven decision-making, and agile processes. Banks hope these shifts will enable them to innovate faster and work more efficiently in a rapidly changing market.

Banking 212
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A blueprint for successfully executing business-aligned IT strategies

CIO

Successful CIOs work hand-in-hand with their C-suite peers to ensure that IT initiatives reflect the company’s ambitions—enhancing operational efficiency, driving innovation, or expanding market presence. Too often, companies adopt innovative technologies based on market hype without fully understanding how they contribute to their business.

Strategy 183
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Unlocking Agile's Missed Potential!

Speaker: Bob Webber, VP Product Flow Optimization, Construx

Many organizations feel that Agile has not delivered on its promises. Product management expected a faster time to market, but they still plan large releases stuffed with features of questionable value. Agile doesn’t need to change. We need a way to incorporate Agile planning and deployment that meets business expectations.

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Six steps to creating a successful IT strategy: A guide for CIOs

CIO

IT leaders must understand how the business plans to compete, grow, and create value in the market to align IT initiatives within the company’s broader objectives. By staying ahead of market trends, the organization remains agile, adaptable, and ready to outperform rivals. Learn more about IDC’s research for technology leaders.

Strategy 200
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Rethinking enterprise architects’ roles for agile transformation

CIO

In the State of Enterprise Architecture 2023 , only 26% of respondents fully agreed that their enterprise architecture practice delivered strategic benefits, including improved agility, innovation opportunities, improved customer experiences, and faster time to market.

Agile 218
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Cloud-Based Solutions: The Sky Is the Limit for Retail Success

Speaker: Ryan Bryers, SVP of Global Engineering

It's about unlocking unparalleled flexibility and driving business agility. Ryan will cover the multitude of benefits that cloud technology brings to retailers, including: Empowering retailers to transform their operations Becoming more adaptable, efficient, and agile Improving response to ever-changing market dynamics Don't miss out!

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Run a Business, Not a Backlog

Speaker: John Mecke, Managing Director of DevelopmentCorporate, Jon Gatrell, Principal Partner at Market Driven Business

In today’s Agile world, product managers are expected to be leaders in market knowledge, strategy, organizational enablement, etc. In this webinar you will learn: How product managers can distill market facts from the market and express them in relevant numerical and visual contexts.

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The New Tech Toolbelt: Digital Twins, IoT, Cobots, & More

Speaker: Cory Skinner, Founder and CEO of FactR

From limited visibility and a lack of real-time data to a lack of agility and responsiveness to changing market conditions, there's no shortage of difficulties that today's supply chain professionals can encounter. What can be done to not only address these challenges, but overcome them?