TechCrunch

JANUARY 17, 2023

With its APIs, Flow connects to the websites of estate agencies and property developers and automates advertising for them on social media channels like Instagram and Facebook. The proptech marketing platform is announcing that it has raised $4.5 million in pre-Series A funding.

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TechCrunch

JANUARY 20, 2021

Fyllo has acquired DataOwl , a company offering marketing and loyalty tools for cannabis retailers. Cannabis marketing company Fyllo acquires CannaRegs for $10M. They’ve historically been excluded from the kinds of integrated marketing capabilities that other non-endemic [mainstream] brands get to use when go to market.”

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Crunchbase News

JANUARY 6, 2025

Although 2024 was another exceptionally lackluster year for new public offerings, the IPO market could gain momentum in 2025 after its three-year lull. With that in mind, here are 13 companies that the Crunchbase News team thinks could be top contenders to go public if our 2025 market forecast bears out. That made sense. Rowe Price.

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TechCrunch

APRIL 21, 2023

Twitter seemingly now requires all advertisers to have a verified checkmark, Paul reports. Daily Crunch: Starting today, Twitter says all advertisers must obtain verified accounts by Christine Hall originally published on TechCrunch A court ruled that Meta can be sued over alleged unlawful sacking and blacklisting of moderators.

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TechCrunch

AUGUST 10, 2021

Surfside , a data and marketing platform aimed directly at the cannabis industry, has today announced the close of a $4 million seed round led by Casa Verde. The startup is relatively new, but helmed by two founders experienced in the marketing and data space. to help these brands better understand their customers.

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CIO

NOVEMBER 25, 2024

A job listing advertisement on a digital platform costs next to nothing, but the intelligence it can provide a company — even without any intent to fill the position — can be significant. It affects the efficiency of the labor market, increases costs for candidates, and complicates the analysis of data by researchers and policy makers.

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TechCrunch

NOVEMBER 19, 2020

Juni , a Swedish pre-launch startup that’s building a banking app and platform for e-commerce and online marketing entrepreneurs, has raised just over €2.1 Features offered include a debit card with cashback on advertising spend, along with cash flow management, invoice and bank statement matching, and liquidity management.

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TechCrunch

AUGUST 24, 2023

X, the company formerly known as Twitter, has a new initiative aimed at luring smaller businesses to advertise on its platform. In its post, X touted that more than eight in 10 active X customers were small to medium-sized businesses (SMBs) — the segment of the market where X is directing its new promotion.

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TechCrunch

NOVEMBER 10, 2021

Zero-party data has very quickly become the biggest buzzword in marketing and digital advertising. Zero-party data marketing started when the scrutiny on ad tracking ramped up , but became a necessity with iOS 14.5. Help TechCrunch find the best growth marketers for startups. That’s zero-party data.

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TechCrunch

MARCH 2, 2023

Wunderkind , a platform that enables brands to target web visitors through emails, texts and other digital advertising formats, today announced that it raised $76 million in a Series C round led by Neuberger Berman, the financial services company. Indeed, the case against behavioral marketing is stacking up.

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TechCrunch

JANUARY 19, 2023

Jonathan Martinez Contributor Share on Twitter Jonathan Martinez is a former YouTuber, UC Berkeley alum and growth marketing nerd who's helped scale Uber, Postmates, Chime and various startups. The answer is simple: Growth marketing. Booting up an email marketing campaign. Launching a paid acquisition channel.

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TechCrunch

OCTOBER 8, 2021

Jonathan Martinez is a former YouTuber, UC Berkeley alum and growth marketing nerd who's helped scale Uber, Postmates, Chime and various startups. In growth marketing, signal determines success. Having spent time in the trenches with many startups, I’ve been lucky to see why many growth marketing engines don’t work correctly.

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TechCrunch

OCTOBER 16, 2020

Lawmatics , a San Diego startup that’s building marketing and CRM software for lawyers, is announcing that it has raised $2.5 They have not only created the best software product the legal market has seen, they have created a movement.”. million in seed funding. 75M legal startup Atrium shuts down, lays off 100.

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TechCrunch

FEBRUARY 9, 2023

Jonathan Martinez Contributor Share on Twitter Jonathan Martinez is a former YouTuber, UC Berkeley alum and growth marketing nerd who's helped scale Uber, Postmates, Chime and various startups. More posts by this contributor Teach yourself growth marketing: Which metrics really matter? What does all that mean for growth marketing?

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TechCrunch

MAY 12, 2022

Jonathan Martinez is a former YouTuber, UC Berkeley alum and growth marketing nerd who's helped scale Uber, Postmates, Chime and various startups. 5 growth marketing predictions for 2022. Affiliate marketers form incentive-driven relationships with entities that have large or niche audiences. Share on Twitter.

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TechCrunch

JUNE 9, 2022

In November, we reached out to marketers to learn how they would spend a $25,000 budget in Q1 2022. We followed up with a few marketers from our previous survey and reached out some more to see how they would spend a $75,000 budget in summer 2022. But there’s been a lot of belt tightening since then.

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TechCrunch

SEPTEMBER 29, 2022

Regie.ai , a startup using OpenAI’s GPT-3 text-generating system to create sales and marketing content for brands, today announced that it raised $10 million in Series A funding led by Scale Venture Partners with participation from Foundation Capital, South Park Commons, Day One Ventures and prominent angel investors.

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TechCrunch

DECEMBER 6, 2022

Everyone who has email knows what a canned marketing email sounds like (and has probably deleted tons of them). Aakash was in growth engineering at Nextdoor, while Ishan held a position in McKinsey’s Growth, Marketing and Sales Service lines. But badly written emails result in few replies and also make companies look bad.

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TechCrunch

JANUARY 26, 2023

Jonathan Martinez Contributor Share on Twitter Jonathan Martinez is a former YouTuber, UC Berkeley alum and growth marketing nerd who's helped scale Uber, Postmates, Chime and various startups. The answer is simple: Growth marketing. Booting up an email marketing campaign. Launching a paid acquisition channel.

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TechCrunch

OCTOBER 15, 2020

Ho argued that those platforms (whether they offer delivery services, user reviews or marketing tools) all have the same underlying model: “They seek to take over a small business’ customer base and then charge them a tax to start reaching those customers.” “The incentives are more aligned,” he said.

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TechCrunch

AUGUST 21, 2023

During that time, Chen says they realized that the marketing, sales and design process have stayed the same, despite new technology and tools being introduced to the market, and is often riddled with bottlenecks. Chen says most have large sales and marketing teams, but a shortage of designers.

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TechCrunch

MARCH 11, 2022

Aument is carving out a niche in marketing automation for e-commerce stores, raising $1.5 CEO Emilio Di Marco met his co-founders, Alan Helouani, Sacha Landesmann and Mario Leon Rojas, in Latin America while leading marketing efforts for WeWork. After talking to marketing leaders for a year, here’s my advice for CEOs.

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TechCrunch

OCTOBER 8, 2021

Ryan Narod leads marketing at Mutiny , a no-code AI platform that helps marketers convert their top-of-funnel demand into revenue, without engineers. Help TechCrunch find the best growth marketers for startups. Ryan Narod. Contributor. Share on Twitter. Promote the right content to the right people.

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TechCrunch

NOVEMBER 3, 2022

You have to feel for them to some degree — reporting earnings during a down cycle for your sector right after market conditions just became more difficult is not the stuff of CEO dreams. The Exchange explores startups, markets and money. The opposite, really. But the earnings news was not all bad.

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TechCrunch

JANUARY 25, 2021

Founded in 2007, Taboola powers content recommendation widgets (and advertising on those widgets) across 9,000 websites for publishers including CNBC, NBC News, Business Insider, The Independent and El Mundo. It says it reaches 516 million daily active users while working with more than 13,000 advertisers.

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TechCrunch

DECEMBER 14, 2021

As advertising and marketing become increasingly automated and thus commoditized, design has emerged as a savior to help brands stand out. And today, a startup that’s helping companies connect with a wider range of designers and other creatives to meet that demand is announcing a round of funding to fuel its business growth.

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TechCrunch

FEBRUARY 17, 2023

Achieving product-market fit (PMF) arguably ranks as both the No. During his session, aptly named “How to Find Product-Market Fit,” Thacker will share the fundamentals, explain the processes involved and address the challenges. Got product-market fit? 1 strategic objective and the biggest challenge for early-stage founders.

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Marketing How To Games Advertising 199

CIO

NOVEMBER 27, 2024

Faced with the difficulty of attracting talent, the CIO must study the market and offer flexible working conditions to candidates. Together with the management, Perdomi intervened by aligning an offer with market demands, not only based on positioning and remuneration, but also on welfare and work-life balance. Talents must be paid.

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Recruiting Training Artificial Inteligence Artificial Intelligence 190

TechCrunch

JANUARY 4, 2022

In January 2020, Google announced plans to eliminate third-party cookies, heralding a massive shake-up for digital advertising and the internet itself. The end of these cookies promises the golden age of digital marketing , where the internet becomes privacy-first. He is also an expert on software engineering and API technology.

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CIO

NOVEMBER 19, 2024

billion by 2027, with overall market growth accelerating from 17.8% While the SAP S/4HANA Cloud premium plus package advertises AI innovations, they aren’t a precise match for all enterprises, much less reflective of AI needs outside of the core SAP digital backbone. Gartner projects that spending on AI software will grow to $297.9

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TechCrunch

JULY 18, 2022

AnyMind acquired ENGAWA, a Japan-based cross-border marketing company, in January last year with its Series C proceeds. Sogo told TechCrunch that AnyMind received approval for its IPO but scrapped it in March due to the market condition that started to deteriorate. The startup did not disclose its valuation. ” .

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TechCrunch

JULY 27, 2022

As regulation, platform dynamics and consumer choice continue to eat into the adtech stalwart known as cookies, it’s leaving a gap in the market for advertising solutions that can work well without relying on cookie functionality. Subsequently, they’re now getting phased out of usage.

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TechCrunch

MARCH 6, 2023

Cannabis startups have to navigate some rough waters: They can’t access federal funds or work with traditional banks, and they have to find customers across a fragmented market while adhering to local laws. But at least on the advertising front, a new Twitter update might signal smooth sailing ahead.

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CIO

FEBRUARY 11, 2025

Everybody says VMware works as advertised, but they have a problem with how Broadcom has changed the way you purchase and use VMware. They should also look for exit strategies for other market-dominant IT products they use, given that Broadcom has seen early success with VMware, he says. at market close on Feb.

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TechCrunch

SEPTEMBER 17, 2021

I’ve also spent millions at companies such as Postmates refining our signal to the best possible state,” says growth marketer Jonathan Martinez in a guest column for Extra Crunch this week. Help TechCrunch find the best growth marketers for startups. Marketer: Andrew Race, Juice. More details below.

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TechCrunch

MARCH 18, 2023

The IPO market thus far in 2023 has been a goose egg, and we probably won’t get any interesting IPOs for another quarter or two. The good news is that when we do get the IPO train back on the rails, we should be able to see a pretty good run of public-market debuts. The Exchange explores startups, markets and money.

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TechCrunch

OCTOBER 20, 2021

The rumored purchase price would be in line with Pinterest’s current market cap of $40 billion. For its part, PayPal has a market cap of $308 billion. Earlier this month, Pinterest said it was rolling out new features for advertisers and brands to promote their products to users on its site.

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