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Behind the Scenes: Building a Robust Ads Event Processing Pipeline

Netflix Tech

Kinesh Satiya Introduction In a digital advertising platform, a robust feedback system is essential for the lifecycle and success of an ad campaign. This system comprises of diverse sub-systems designed to monitor, measure, and optimize ad campaigns.

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Kargo unveils its new Fabrik publishing system

TechCrunch

Digital advertising company Kargo is launching a new product and new business unit called Fabrik. Founder and CEO Harry Kargman explained that Fabrik is a content management system designed for publishers’ modern needs and integrated with Kargo’s advertising technology.

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