Remove Advertising Technology Remove Machine Learning Remove Social
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The death of identity: Knowing your customer in the age of data privacy

TechCrunch

In the digital age, companies have learned much about their customers by forming individual profiles from third-party cookies, social content, purchased demographics and more. “Know your customer” is one of the foundational concepts of business. Brands don’t need to know who; they need to know what and why.

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Radar trends to watch: September 2020

O'Reilly Media - Ideas

There is serious talk of a “ Deep Learning recession ” due, among other things, to a collapse in job postings. An excellent analysis of participation in machine learning: how it is used, and how it could be used to build fair systems and mitigate power imbalances. Social Media. They are way behind the Chinese.

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N2Growth Helps Businesses Combine Strategy & Innovation for a Consumer-First Approach to Digital Transformation

N2Growth Blog

Businesses must also take advantage of customer telemetry, Big Data, generated by activity on websites, mobile devices, and social media, to create a more personalized experience — both in-house and online. Additionally, led the successful exists of a few advertising technology startups, then joined IBM as Watson was taking-off.