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Adtech Startup Funding Has Collapsed

Crunchbase News

The Ventura, California, company pitches itself as a platform for advertisers who want to target messages to customers across the “open internet.” Of course, the deepest-pocketed companies with sophisticated advertising technology offerings are the biggest internet companies, like Google and Meta.

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Tech at Work: How the End of Cookies Will Transform Digital Marketing

Harvard Business Review

What will the end of third-party cookies mean for digital advertising, online publishing, and the open Internet?

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Are Your Ads Funding Disinformation?

Harvard Business Review

The global digital advertising industry is estimated to be $600 billion and growing. As advertisers handed off day-to-day operations to a bewilderingly complex digital advertising supply chain, companies often don’t know where their ads are ending up — including on sites that spew disinformation and hate-speech.

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12 Impact of Artificial Intelligence on Mobile App Development

Xicom

Table Of Contents 1) Machine Learning in Mobile Apps 2) Predictive Analysis 3) Virtual Personal Assistants 4) Improved User Experience 5) Augmented Reality 6) Blockchain Technology 7) Facial Recognition 8) Internet of Things 9) Cloud Computing 10) Cybersecurity 11) Marketing and Advertisements 12) Big Data Q1: What is Artificial Intelligence?

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The Ad-Tech Industry Must Finally Admit That Their Product (Ads) is Dangerous

Jeremiah Grossman

To put things into context, the chances are better that the average internet user - roughly 99 percent of the population - will be hacked via their own browser then they will by a nation-state. Until the advertising technology industry admits that their product - the ads themselves - are simply dangerous, there can be no real resolution.

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N2Growth Helps Businesses Combine Strategy & Innovation for a Consumer-First Approach to Digital Transformation

N2Growth Blog

N2Growth’s Founder and Chairman, Mike Myatt, has a diverse background of professional leadership in the banking industry, law, internet strategy, and advertising. Jean-Louis later managed the business intelligence group for IRI, analyzing product performance to offer insights on pricing, advertising, and category management.

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Kargo unveils its new Fabrik publishing system

TechCrunch

Digital advertising company Kargo is launching a new product and new business unit called Fabrik. Founder and CEO Harry Kargman explained that Fabrik is a content management system designed for publishers’ modern needs and integrated with Kargo’s advertising technology.

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