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Advertising Startup StackAdapt Snags Massive $235M Round

Crunchbase News

Advertising technologies do not interest investors as they once did, however, when you mix in artificial intelligence they take note.

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12 Impact of Artificial Intelligence on Mobile App Development

Xicom

Table Of Contents 1) Machine Learning in Mobile Apps 2) Predictive Analysis 3) Virtual Personal Assistants 4) Improved User Experience 5) Augmented Reality 6) Blockchain Technology 7) Facial Recognition 8) Internet of Things 9) Cloud Computing 10) Cybersecurity 11) Marketing and Advertisements 12) Big Data Q1: What is Artificial Intelligence?

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Radar trends to watch: September 2020

O'Reilly Media - Ideas

A draft document from NIST describes Four Principles of Explainable Artificial Intelligence. Facebook is not happy about this; targeted advertising depends critically on user tracking. Google (which has been gradually implementing other limitations on advertising technology) has been quiet about it.

Trends 138
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Adtech Startup Funding Has Collapsed

Crunchbase News

Of course, the deepest-pocketed companies with sophisticated advertising technology offerings are the biggest internet companies, like Google and Meta. Other significant public companies that once raised venture backing include DoubleVerify , Magnite , Taboola and PubMatic.

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The death of identity: Knowing your customer in the age of data privacy

TechCrunch

Thanks to rapid advances in artificial intelligence (AI) and machine learning (ML), companies can process and interpret first-party data in real time and develop actionable behavioral intelligence. Brands don’t need to know who; they need to know what and why. Pattern analysis as a way forward.