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Layoffs, AI demand create mismatched talent market for IT skills

CIO

Ongoing layoffs in the tech industry and rising demand for AI skills are contributing to a growing mismatch in the IT talent market, which continues to show mixed signals as economic factors and the rise of AI impact budgets and the long-term outlook for IT skills. What is driving tech layoffs?

Marketing 195
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10 growth marketing experts share their 2022 predictions and New Year’s resolutions

TechCrunch

This is a quiet period for marketing: End-of-year campaigns are already underway, teams are on holiday vacations and there’s little to do until after the new year. Growth marketers have a wide variety of tools available, but which ones do the pros use? Help TechCrunch find the best growth marketers for startups.

Marketing 324
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Black founders still raised just 1% of all VC funds in 2022

TechCrunch

billion in venture capital allocated in Q4 2022. founders picked up around 0.79% of VC funds raised in Q4 2022. No matter what, it seems the actual percentage of the money raised for this cohort barely moves, even as more and more capital floods the markets. In total, U.S. billion in U.S. So Black in the U.S.

Fintech 345
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Remembering the startups we lost in 2022

TechCrunch

But even with that in mind, 2022 just hit different. That news came days after a week-long collapse of the FTX empire as the company attempted to keep itself afloat, seeking acquisitions and fresh capital from market players. No one wants to see startups fail, but we’re all keenly aware that most ultimately do. The next day, the U.S.

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Going to Market Smarter in the New Economy

In 2022, as companies continue to move more functions online, employees will take a more virtual -- and flexible -- mindset and lifestyle in parallel to the digitization of businesses. The fight to find new customers and retain existing ones is the biggest business challenge for many companies.

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Walmart-backed PhonePe’s nine-month 2022 revenue surged to $234 million

TechCrunch

million in the first nine months of 2022, the most valuable Indian fintech startup has disclosed in a filing. PhonePe, which is valued at $12 billion , has projected a revenue of $325 million for the calendar year 2022 and $504 million for 2023, according to a valuation report prepared by the auditing firm KPMG and filed by PhonePe.

Fintech 309
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The bull case for startups in the back half of 2022

TechCrunch

With half the year now behind us, the gathering clouds for startups around the world don’t appear to have broken into storms, leaving us wondering if the market is really that bad today for venture fundraising, and therefore startup health. Could we be set up for an H2 2022 startup recovery? A recovery? This was expected.

Marketing 282
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Shaping the Future: Product Strategy in the Age of Uncertainty

Speaker: William Haas Evans - Principal Consultant, Product Strategy Practice Lead, Kuroshio Consulting

A value-driven product organization optimizes team structures, funding cycles, processes, and metrics to drive traction and growth across the entire product adoption curve by identifying opportunities to solve valuable customer problems and closing those market gaps for either over-served or under-served markets. A System of Metrics.

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What We Learned From Our Own Data-Driven ABM Strategy

Analysts and professionals alike tend to argue that account based marketing (ABM) is not new. So, what does ABM look like in 2022? On the surface, this is an accurate statement. However, ABM practitioners have evolved the strategy from development to implementation.

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Fuel the Engine of Product Growth with an Impeccable Framing Model

Speaker: Scott Sehlhorst - President, Tyner Blain

An approach to tackling the interdependent decisions of which problems to solve, to what degree, and for whom in a competitive market. August 23rd, 2022 at 12:30 pm PDT, 3:30 pm EDT, 8:30 pm GMT. The importance of retaining as well as acquiring customers to succeed in a product-led business.

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Power of the Platform: A PM's Path to a Winning Product Experience

Speaker: Marcus Andrews - Director of Product Marketing & Keren Wexler - Sr. Director of Product

Marcus Andrews, Director of Product Marketing, and Keren Wexler, Sr. July 14, 2022 at 9:30 am PDT, 12:30 pm EDT, 5:30 pm GMT. Leveraging a single platform that combines product analytics, in-app guides, and feedback management solutions can be the most effective way to deliver digital experiences users love.

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Feedback Management: A PM's Key for Continuous and Impactful Product Growth

Speaker: Hannah Chaplin - Product Marketing Principal at Pendo & Steve Cheshire - Product Manager at Pendo

Strengthening the relationship between customer feedback and product development may help businesses remain competitive in a global market that is becoming more difficult by the day. August 11, 2022 at 9:30 am PDT, 12:30 pm EDT, 5:30 pm GMT How to assess customer value.

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How Leveraging Data Creates Efficient Product Roadmaps

Speaker: Hannah Chaplin - Product Marketing Principal & Steve Cheshire - Product Manager

In this webinar, Hannah Chaplin, Product Marketing Principal and Steve Cheshire, Product Manager will guide you through: What inefficient product development and road mapping look like. October 13, 2022 at 9:30 am PT, 12:30 pm ET, 5:30 pm BST Leveraging product data to assess true business value and make informed decisions.

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How to Develop a Recession-Proof Product-Led Strategy

Speaker: Wes Bush, Author of "Product-Led Growth"

What features do their strategies have that allow them to see continued success in this ever-changing market? December 6, 2022 at 12:30 pm PT, 3:30 pm ET, 8:30 pm GMT. Zoom, Stripe, and Airtable are all examples of software companies with strong PLG strategies. But what else do they have in common?

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Marketing-Led COVID-19 Growth Strategies: 2022 and Beyond

Businesses are tasked with beating pre-pandemic numbers, making marketing more essential than ever before. In this eBook, you’ll discover what it takes to develop and drive a successful marketing-led growth strategy. In this eBook, you’ll discover what it takes to develop and drive a successful marketing-led growth strategy.