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Argentina’s Digital House raises over $50M to help solve LatAm’s tech talent shortage

TechCrunch

Image Credits: Digital House. The company projects that more than 43,000 will take courses via its platform in 2021. Specifically, the company says it will also continue to expand its portfolio of careers beyond software development and include specialization in e-commerce, digital marketing, data science and cybersecurity.

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Payments company Paystone raises $23.8M to help service-based businesses engage with customers

TechCrunch

Rather, they need an online presence and digital marketing to engage with customers, but their focus is being findable and having content that tells people why they should do business with them. Paystone provides the marketing through content, help with reviews and with loyalty and rewards programs. It raised $54.9

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How to grow your organic traffic with earned media

TechCrunch

Amanda Milligan is head of marketing at Stacker Studio , a newsroom and newswire that partners with brands to create and distribute content to high-quality news publications, earning brand authority and links. 3 strategies for elevating brand authority in 2021. More posts by this contributor. Image Credits: Stacker Studio.

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The 10 highest-paying industries for IT talent

CIO

Here are the 10 industries with the highest tech salaries, and how much they’ve increased in value since 2021, according to the 2023 Dice Tech Salary Report. Average salary: US$131,995 Increase since 2021: 0% 2. Average salary: US$129,118 Increase since 2021: +3.4% Average salary: US$128,571 Increase since 2021: 0% 4.

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Top 4 Digital Marketing Strategies for E-Commerce in 2022

KitelyTech

And if you haven’t invested in some sort of digital marketing strategy yet, you’re missing out on massive potential revenue. As a business leader, you need a cutting-edge digital marketing strategy to stay ahead of everyone else. Digital Marketing Strategies for E-Commerce Store.

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How to Develop and Execute a One-to-One Marketing Strategy

Exadel

71% of customers today expect a personalized approach from businesses they choose, so, you need to adopt a considered one-to-one marketing strategy – not just think ‘mass marketing’. You might be familiar with a model called SOSTAC, – an acronym meaning Situation, Objectives, Strategy, Tactics, Action, and Control.

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To win post-pandemic, startups need remote-first growth teams

TechCrunch

Growth marketer and investor Susan Su tells us that the solution is not just more software tools. In the interview below, she says that after the pandemic, startup founders will need to develop a mentality that places growth at the center of company strategy. So, how should they think about addressing growth marketing in 2021?

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