TechCrunch

JANUARY 6, 2022

Marketing makes or breaks a company. 1 thing that I would do to help a company scale massively, it is focusing on marketing. It’s often a “good enough” product paired with killer marketing powered by unique customer insights. It’s often a “good enough” product paired with killer marketing powered by unique customer insights.

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Crunchbase News

NOVEMBER 1, 2024

tied) Insider , $500M, digital marketing: Marketing tech platform Insider raised a $500 million Series E led by General Atlantic to fund its expansion in the U.S. The San Francisco-based startup last raised a $300 million private equity round in 2021 led by One Equity Partners at a $3.4 billion, per Crunchbase.

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Biotech Energy Artificial Inteligence Technical Review 126

TechCrunch

SEPTEMBER 15, 2021

Jonathan Martinez is a former YouTuber, UC Berkeley alum and growth marketing nerd who's helped scale Uber, Postmates, Chime and various startups. In growth marketing, creative is the critical X factor. So what exactly is “signal” in growth marketing? More posts by this contributor. iOS 14 signal.

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TechCrunch

FEBRUARY 23, 2022

CEO Yarden Shaked founded Varos in 2021 with CTO Lior Chen and his father, Gil Shaked and was part of Y Combinator’s summer 2021 batch. If your customer acquisition cost spikes, it could be a market trend. Varos, which officially launched Wednesday, started with marketing KPIs, but doesn’t want to stop there.

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Company Apparel Technical Review Digital Marketing 285

TechCrunch

JUNE 9, 2022

In November, we reached out to marketers to learn how they would spend a $25,000 budget in Q1 2022. We followed up with a few marketers from our previous survey and reached out some more to see how they would spend a $75,000 budget in summer 2022. Are your clients expecting faster ROI than in 2021? Everyone wants ROI.

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TechCrunch

FEBRUARY 21, 2023

Caroline Hogan Contributor Share on Twitter Caroline Hogan is senior director of vendor marketing at Gartner Digital Markets , where she helps software providers accelerate growth. But businesses are changing where, how and why they invest in technology.

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TechCrunch

MARCH 25, 2021

Image Credits: Digital House. The company projects that more than 43,000 will take courses via its platform in 2021. Specifically, the company says it will also continue to expand its portfolio of careers beyond software development and include specialization in e-commerce, digital marketing, data science and cybersecurity.

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Crunchbase News

DECEMBER 5, 2024

The IT infrastructure company said it will use the fresh cash for M&A activities and entering new markets globally. Insider , $500M, digital marketing: Marketing tech platform Insider raised a $500 million Series E led by General Atlantic to fund its expansion in the U.S. billion in 2021.

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TechSoup

JANUARY 20, 2023

Between June and September of 2022, TechSoup, in partnership with the digital marketing and technology agency Tapp Network, built the Nonprofit Digital Marketing Benchmark Survey. We compared the findings to those gathered in the 2020-2021 Nonprofit Digital Marketing Benchmark Survey and Report.

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TechCrunch

JANUARY 18, 2022

Pyxis One, now Pixis , closed on $100 million in Series C funding to continue developing what it touts as “the world’s only contextual codeless AI infrastructure for complete marketing optimization.”. After talking to marketing leaders for a year, here’s my advice for CEOs. The Series C follows 600% revenue growth since 2018.

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TechCrunch

JULY 23, 2021

Rather, they need an online presence and digital marketing to engage with customers, but their focus is being findable and having content that tells people why they should do business with them. Paystone provides the marketing through content, help with reviews and with loyalty and rewards programs. It raised $54.9

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Company Software Review Technical Review Digital Marketing 252

TechCrunch

APRIL 28, 2021

OpenClassrooms covers many different fields, from web development to digital marketing, product management, HR and sales. All of this has been working well as revenue during the first quarter of 2021 is 140% higher than Q1 2020 revenue. Existing investors General Atlantic and Bpifrance invested once again in the company.

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TechCrunch

FEBRUARY 3, 2022

Further checks in Crunchbase and Tracxn--platforms that track funding rounds in startups and private companies globally–reveal that the company closed the round in August 2021. It provides merchants via its PalmPartner app with online payment and offline POS acquiring services and plans to introduce digital marketing services soon.

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Wireless Mobile Fintech Digital Marketing 219

CEO Insider

OCTOBER 7, 2021

Over the past year, COVID has forced businesses to alter the way they market their services and themselves. Companies were forced to embrace the digital space as more and more customers spent time surfing the internet and social media while the nation was on lockdown. Copyright The CEOWORLD magazine Limited 2021.

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Marketing Digital Marketing Internet Media 106

TechCrunch

JUNE 8, 2022

The e-commerce market is on track to pass $ 5.5 Founded in 2020 and launched in 2021, Juni closed off its Series A only in October of last year (it raised $21.5 But the gap in the market that Juni identified and built to fill is that the needs of e-commerce SMBs, and those doing business online in general, are unique among them.

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TechCrunch

DECEMBER 14, 2021

“We are primarily focused on expanding across Africa in 2022 and in other emerging markets globally,” Wowzi co-founder and CEO, Brian Mogeni, told TechCrunch. “We Wowzi makes it possible for brands to partner with social media users for marketing campaigns. We offer a really comprehensive reporting dashboard online.

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Media Social Internet Authentication 250

TechCrunch

SEPTEMBER 22, 2021

10 VCs say interactivity, regulation and independent creators will reshape digital media in 2021. .” 10 VCs say interactivity, regulation and independent creators will reshape digital media in 2021. million people. “In addition to people in quarantine watching more content, more people started creating it.

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TechCrunch

JANUARY 31, 2022

It felt like an opportunity in the market for products to help people,” she told TechCrunch. The company is going after an increasingly crowded global health and wellness food market that was valued at $733.1 Stein says the market has changed a lot since Purely Elizabeth launched. billion valuation. billion valuation.

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Retail Education IoT Digital Marketing 226

TechCrunch

SEPTEMBER 8, 2022

-based online university platform Nexford University has raised $8 million in a Series A round co-led by New Markets Venture Partners and Learn Capital, two prominent edtech venture capital firms in the U.S. New Markets Venture Partners general partner Jason Palmer and Learn Capital managing partner Greg Mauro will join Nexford’s board. .

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Education Technical Review Business Analytics Programming 233

TechCrunch

JUNE 15, 2021

AutoX, Momenta and WeRide took the stage at TC Sessions: Mobility 2021 to discuss the state of robotaxi startups in China and their relationships with local governments in the country. The air taxi market prepares to take flight. ” The air taxi market prepares to take flight. . Image Credits: Bryce Durbin.

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TechCrunch

JUNE 29, 2022

Companies applying for capital connect their digital marketing platforms, like Google or Facebook, and revenue accounts including Shopify, Amazon, RazorPay or Stripe, to GetVantage’s platform. The company claims that it saw 300% year-over-year growth in 2021, and helped its clients achieve 1.8x

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TechCrunch

MAY 6, 2022

However the government still hasn’t confirmed exactly when it expects to legislate to empower the Digital Markets Unit (DMU) — saying only that it will introduce legislation to put it on a statutory footing “in due course.”

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Technical Review Digital Marketing Government Software Review 158

TechCrunch

MARCH 13, 2021

He then started Social West , a Calgary-based digital marketing conference that, before long, expanded to three cities. Then, in 2021, Morrison left Calgary for Halifax, Nova Scotia, back east. His identity and public persona were intertwined with his adopted city. billion in cash. venture capital.

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DevOps.com

FEBRUARY 16, 2021

Enhanced datasets and end-to-end platform improvements help marketers power their creative decisions INDIANAPOLIS – February 16, 2021 – Pattern89, a platform that specializes in creative artificial intelligence (AI) to predict digital marketing performance, announced today new features to enhance brands’ visibility into ad performance.

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Performance Marketing Artificial Inteligence Artificial Intelligence 98

TechCrunch

JUNE 9, 2022

Amine, the company’s chief operating officer, held the title of CCO for Jumia Tunisia from 2018 to 2021. It offers over 30 learning tracks ranging from web development to digital marketing and data science to artificial intelligence. There are a lot of impact and mass market players. GOMYCODE utilizes the latter.

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Technical Review Web Development Software Review Education 246

TechCrunch

APRIL 19, 2022

According to Statista, in 2021, the market for SaaS apps and services was worth roughly $145.5 Eighty-five percent of companies responding to a 2021 Adaptive Shield report believe SaaS misconfiguration is a top threat vector for their organization. billion — up from $120.7 billion in 2020.

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Enterprise Software Review Technical Review Compliance 201

TechCrunch

NOVEMBER 28, 2022

The change speaks to just how much the bottom has fallen out from under the advertising market, how that’s impacting high-profile consumer businesses reliant on it and how that’s stretching to even some of the fastest-growing digital markets like India.

Innovation 202

Innovation Video Digital Marketing Advertising 202

TechCrunch

FEBRUARY 17, 2022

Amanda Milligan is head of marketing at Stacker Studio , a newsroom and newswire that partners with brands to create and distribute content to high-quality news publications, earning brand authority and links. 3 strategies for elevating brand authority in 2021. 6 reasons why reporters aren’t interested in your content marketing.

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TechCrunch

SEPTEMBER 13, 2022

The market for personalized marketing was likely to grow 40% more in revenue for those who use it versus those who didn’t, according to a 2021 McKinsey report. The market for synthetic data is bigger than you think. Chaudhuri and Winer are seeing some of that growth already since founding Maverick a year ago.

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Video Analytics Marketing Examples 243

KitelyTech

APRIL 29, 2022

And if you haven’t invested in some sort of digital marketing strategy yet, you’re missing out on massive potential revenue. As a business leader, you need a cutting-edge digital marketing strategy to stay ahead of everyone else. Are you ready to update your digital marketing strategies for E-Commerce in 2022?

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Digital Marketing Strategy Marketing Software Review 52

CIO

JUNE 22, 2023

Here are the 10 industries with the highest tech salaries, and how much they’ve increased in value since 2021, according to the 2023 Dice Tech Salary Report. Average salary: US$131,995 Increase since 2021: 0% 2. Average salary: US$129,118 Increase since 2021: +3.4% Average salary: US$128,571 Increase since 2021: 0% 4.

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TechCrunch

AUGUST 13, 2021

“If you can provide a valuable, scalable service for the older adult market, there’s a lot of opportunity to drive growth through partnerships,” he notes. As the pandemic changed consumer behavior and regulations began to reshape digital marketing tools, advertisers are turning to retail media.

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Disaster Recovery Enterprise Technical Review Windows 268

TechCrunch

NOVEMBER 11, 2021

It began operations in Bogota in mid-2020 and in Mexico City in January 2021.) Houm also invests in digital marketing, in an effort to provide greater visibility and access to customers. The startup had used its seed capital to expand and consolidate in Bogota, Colombia, and Mexico City. (It

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Real Estate Technical Review Digital Marketing Metrics 244

TechCrunch

DECEMBER 1, 2022

For those on the sidelines, the story of digital advertising over the past couple of years has been as entertaining as a binge-worthy TV series. While dramatic, these headlines tend to gloss over what’s actually going on: Digital advertising may be in transition, but it is not dead.

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Advertising Survey Policies Marketing 225

Capgemini

JANUARY 19, 2022

Marketing becomes fast and responsive. To cope with this trend, companies rely more on marketing automation. Although in 2021 most of the CMO’s budget will continue to go into MarTech, 50% of CMOs believe such investments are ineffective because they don’t have the skills to run it, according to Forrester.

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Marketing Digital Marketing Advertising Media 52

TechCrunch

JUNE 16, 2021

Growth marketer and investor Susan Su tells us that the solution is not just more software tools. In fact, TechCrunch is asking founders who have worked with growth marketers to share a recommendation in this survey. She also shared a few thoughts on market opportunities after the pandemic in the full interview below.

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TechCrunch

DECEMBER 7, 2022

Serial entrepreneurs Ben Rubenstein, Stuart Wall and Michael Lam founded Setpoint in 2021 with the goal of “building next-gen infrastructure for all asset-backed lending.” Rubenstein was also a co-founder of Yodle, an SMB digital marketing firm acquired by Web.com in 2016 for $342 million.

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