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“Link-in-bio” company Linktree raises $45M Series B for its social commerce features

TechCrunch

Linktree’s latest funding will be used on tools that make social commerce easier. This is in partly because people have been spending more time on social media and e-commerce shopping during the pandemic. Linktree raises $10.7M for its lightweight, link-centric user profiles.

Social 265
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Virtual HQs race to win over a remote-work-fatigued market

TechCrunch

The potential success could signal how the future of work will blend gaming and socialization for distributed teams. Walk through Branch’s virtual HQ and there are all the normal details you’d find in an office on Market Street: There are meeting rooms, lunch tables, a literal watercooler and, yes, succulents on your co-worker’s desk.

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How Zenly made social maps cool again — and what’s next

TechCrunch

Zenly has always felt like the small social app that could become the next big thing. But it turns it Zenly is quietly becoming a social giant without anyone paying much attention — at least until now. I first covered Zenly back in 2016. This isn’t a social network. This isn’t another messaging app. This isn’t a utility.

Social 246
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How NOT to do Social Media Marketing (and 5 ways to get better at it!)

NeverFriday

Haven’t posted about marketing in a while so here’s a good one: Someone spent thousands of dollars on buying things just to be able to post about them on Instagram. Collectible marketing, badges, gamification. It looks like the marketing around collecting badges and gamification works!

Media 157
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Slack’s stock climbs on possible Salesforce acquisition

TechCrunch

Why Salesforce, a massive software company with a strong position in the CRM market, and aspirations of becoming an even larger platform player , would want to buy Slack is not immediately clear though there are possible benefits. TechCrunch reached out to Salesforce, Slack and Slack’s CEO for comment on the deal’s possibility.

Software 344
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Ivorian e-commerce startup ANKA, formerly Afrikrea, raises $6.2M pre-Series A

TechCrunch

Afrikrea , an Ivorian startup founded in 2016, is one of the few platforms facilitating product exports. After some research, the founders noticed that these sellers also engaged with other channels, such as websites or social media. It has raised a $6.2 Most e-commerce tried so far has been Africans trying to buy outside.

Media 279
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TMV’s Soraya Darabi explains how to land your first ‘yes’ from an investor today at 11 am PT/2 pm ET

TechCrunch

Darabi co-founded TMV (formerly Trail Mix Ventures) in 2016 and has built a portfolio that is majority women- and minority-owned, including employee wellness platform Bravely, holistic healthcare company Parsley Health and waste reduction upstart Ridwell. TMV is often the first institutional check a company might raise.

Fashion 248