2014 Marketing Strategy 
CIO
JANUARY 1, 2025
AerCap CEO Aengus Kelly gambled that merging two market leaders in the aircraft leasing industry, one of the biggest M&A deals in recent years valued at around $30 billion, would pay off as the sector bounced back from a slump caused by the pandemic. So far so good. I always keep it in mind that were here to do the business, not to do IT.
TechCrunch
OCTOBER 14, 2021
Tala , an emerging markets digital lender that offers loans between $10 to $500 to consumers and small business owners, has raised $145 million in Series E funding. She discovered that many people she talked to in emerging markets were creditworthy but lacked immediate access to credit and quick loans.
TechCrunch
OCTOBER 7, 2021
I think we can all do a better job,” author and developer marketing expert Adam DuVander says. When we interviewed him last July , Hughes explained that he would refer leads to EveryDeveloper when they needed to sort out their content strategy. Why did you write a book titled “Developer Marketing Does Not Exist”?
TechCrunch
AUGUST 22, 2022
Socar , South Korea’s largest car-sharing startup, tumbled in its Seoul stock market debut Monday even after pricing shares below the bottom end of a marketed range. Socar’s debut comes amid a sluggish period in the IPO market in South Korea that has prompted a series of Korean companies to delay their listing plans.
TechCrunch
MAY 17, 2023
To help you set your business up to thrive during economic turbulence and beyond, I’d like to share some of the strategies that proved successful when building Hotjar, the company I lead. It all starts with creating a product, testing it and finding the right market fit. From there, it was off to the races.
TechCrunch
DECEMBER 28, 2020
billion market cap), Lazada ($1 billion exit to Alibaba), Jumia ($3.2 billion market cap), Zalando ($21.2 billion market cap) and many others. My personal observations on Rocket’s successes and failures start with this crucial point: These learnings might not apply to your unique combination business model, market and timing.
TechCrunch
JUNE 14, 2021
He’d brought on two co-founders, assembled ambitious engineering and operations teams, raised $2 million in seed funding from Sequoia and Kaszek, rented a tiny office in São Paulo, and was armed with a mission to deliver the kind of banking services that customers in a market as large and lucrative as Brazil’s should expect.
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