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Reef.ai is helping companies track and expand net revenue retention

TechCrunch

When it comes to measuring SaaS success, companies look at a number of key metrics, including annual recurring revenue (ARR) and net revenue retention (NRR). So think product telemetry, think marketing and engagement data, think support engagement data, etc. The latter measures the amount of recurring revenue from existing customers.

.Net 233
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Neobanks’ moves toward profitability could be the path to public markets

TechCrunch

The Exchange explores startups, markets and money. But despite our general inclination to lump banking-focused fintech providers that serve consumers, business customers or both into a single bucket, there’s wide divergence in how the various neobank players are performing in the market. Nubank has raised $2.3 On and on and on.

Marketing 260
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Magnets and water net Magnotherm $6.9M seed round to kill hazardous refrigerants

TechCrunch

Now, a German startup thinks it can freeze those refrigerants out of the market using little more than magnets and water while consuming up to 40% less energy. The global market for commercial refrigeration is worth $37 billion, according to Grand View Research. Magnets and water net Magnotherm $6.9M

.Net 228
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Teach yourself growth marketing: Which metrics really matter?

TechCrunch

Jonathan Martinez Contributor Share on Twitter Jonathan Martinez is a former YouTuber, UC Berkeley alum and growth marketing nerd who's helped scale Uber, Postmates, Chime and various startups. The answer is simple: Growth marketing. Booting up an email marketing campaign. Launching a paid acquisition channel.

Metrics 239
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The air taxi market prepares to take flight

TechCrunch

Meanwhile, Joby’s net loss last year was $114.2 million, though, of course, neither company has brought a product to market yet. That means market consolidation is nearly guaranteed, as smaller companies may find it more advantageous to sell than continue to raise more capital. million and Archer’s was $24.8

Marketing 277
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Shopify makes $100M strategic investment in marketing automation startup Klaviyo

TechCrunch

E-commerce marketing automation platform Klaviyo has received a $100 million strategic investment from Shopify, according to documents filed with the U.S. There’s no shortage of competition in the marketing automation tech space (see Sendlane , Sendinblue and Cordial to name a few). Securities and Exchange Commission.

Marketing 247
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Lavender lands $13.2M for its AI-powered email marketing engine

TechCrunch

Years ago, Will Allred and William Ballance were developing a tech platform, Sorter, to apply personality and communication psychology to marketing campaigns. Just as Sorter was heading to market, the pandemic hit — and marketing budgets froze. “Lavender is well-capitalized to continue building in the current market.

Marketing 247