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eCommerce Metrics: Important Analytics Data Every Website Should Track

Altexsoft

The decision-making process is no longer stressful: you have a big picture written by analytics and you are more likely to make a more informed decision. In this article, you will learn about the most significant analytics for the eCommerce website. 7 Metrics for an eCommerce Website to Track. #1 1 Conversion Rate.

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Customer experience startup Clootrack raises $4M, helps brands see through their customers’ eyes

TechCrunch

Clootrack is a real-time customer experience analytics platform that helps brands understand why customers stay or churn. CEO Babu Sivadasan. In total, the company raised $4.6 million, co-founder Shameel Abdulla told TechCrunch. Clootrack team. Image Credits: Clootrack.

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Shopify makes $100M strategic investment in marketing automation startup Klaviyo

TechCrunch

Using Klaviyo, businesses can set up triggers for messages about abandoned carts, product recommendations and more, leveraging an array of templates and predictive analytics tools. billion net loss for Q2 2022 and warned shareholders during a call last week to expect inflation to impact earnings throughout the remainder of the year.

Marketing 247
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Target Global leads $150M round for Amazon Marketplace consolidator Branded

TechCrunch

This is the amount in sales prior to any cost-of-sale deductions, so not net revenue or profit.). The funding is being led by Target Global, which is being described as a “co-founder” of the startup, alongside the other two co-founders Pierre Poignant and Michael Ronen. The opportunity is a big one, it seems.

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CPG Hiring Trends

N2Growth Blog

Omnichannel: consumers have become accustomed to shopping online and increasingly value eCommerce’s convenience and personalized shopping experience. With a shift toward the importance of digitization, technical and analytical skills. It is becoming increasingly common for CPGs to hire critical positions outside the industry.

Trends 147
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Power BI Ecommerce Dashboard: Clicks to Conversions & Beyond

Sunflower Lab

Ecommerce has become a very competitive industry where data is king, your numbers speak for your success and give a clear picture of all the areas of improvement, all with rock solid and real-time numerical. Churn Rate: The churn rate measures the percentage of customers who stop purchasing from your ecommerce store.

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Rensource-spinoff Sabi closes $6M bridge round, expands B2B retail platform outside Nigeria

TechCrunch

As a result, the net experience of each off-taker is different and it works more for their particular business type. Each stakeholder can access tools around inventory management, sales, tracking, digital invoices, analytics on the platform. We’re starting with what makes them comfortable, not what we think is best,” the CEO added. .

B2B 211